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Welcome to The Disruptionists – the podcast for visionary entrepreneurs and business owners who are ready to redefine marketing and branding. Hosted by Jess Singh, a leader in innovative marketing, this channel explores transformative branding, advanced marketing tactics, and enhancing the customer journey. Each episode offers practical insights on brand strategy and business leadership, crafted to revolutionize the approaches of SME owners. Whether you're refining your marketing, exploring ...
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Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile ...
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Above The Fold

Jess Cervellon

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Tune in every Thursday as Jess chats with operators and founders across CX, marketing, and everything in between to discuss what creates a killer brand experience. In each episode, we’ll dive into the nitty-gritty like acquisition and retention tactics and zoom out to discuss the big things like AI, brand experience and why customer experience is at the center of it all.
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Weekly discussions on the latest in water science, technology, and investment. Hosted by Abdelhakim El Fadil , an industrial expert with a decade of expertise at Dow Chemical, DuPont, KU Leuven, and Aquadviser, specialising in membrane technologies for advanced water solutions.
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Plus 1

Linda Ayrapetov

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Plus 1 is a podcast about self-love, body politics, and dating. Linda shares her experiences as a plus size woman, looking for "the one" and interviews others to gain a diverse perspective on these topics. Follow her on social media for updates @Lindusiki @Plus1Pod
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With 40% of marketers experiencing more responsibility in the workplace according to a recent MarketingWeek survey, it is clear that marketing teams are being asked to do more with the same or less time and resources. Today we’re going to talk about the role of AI in transforming marketing in regulated sectors with Nauman Hafiz, Chief Technology Of…
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Join me as I chat with Sean Ro, co-founder of Lunar Hard Seltzer, about his entrepreneurial journey from UX designer to co-founding a unique, Asian-inspired craft seltzer brand. We dive into the challenges of launching in the competitive New York beverage market, the importance of empathy and representation in brand building, and how Lunar Hard Sel…
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Today we’re going to talk about the innovative use of AI in driving product-led growth with Sonal Mane, Senior Director of Digital Customer Experience and Growth at Databricks. RESOURCES Databricks website: https://www.databricks.com Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design…
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In this episode, I dive into strategies as well as painting the picture for when your team loses momentum in a match. As a coach, it can be really frustrating watching your team fall apart on the court and there is nothing you can do to help. In this episode we dive into: Strategies on how to combat momentum shifts Mental Skills training Painting t…
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You probably feel like you know your customers pretty well, but you can’t know everything, and there always seems to be a new question that you or your team are unprepared to answer or respond to. How do you identify those gaps before you get a tough question from your customer? Today we’re going to talk about the transformative power of knowledgeb…
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When product and marketing are more aligned in an organization, there can be some amazing outcomes, including when CMOs and Chief Product Officers are more in line. It also helps when CMOs are able to establish and maintain trust both within the C-Suite as well as across the organization. Today we’re going to explore both of these and more and look…
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On this episode of Above The Fold, I’m chatting with Karolina Swietoniowska, founder and CEO of League of Originals, about the power of experiential marketing and how brands can create unforgettable in-person experiences. ⏰ Episode Highlights: • 01:15 - Karolina’s journey from fashion design to experiential marketing • 05:30 - How MeUndies pioneere…
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It’s not every day I get to see 1,000 robots all in one place, so today is special in a few ways. First of all, I’m here in Ängelholm, Sweden at the Boozt Fulfillment Center, and am about to take a tour of their facility - robots and all - in a few minutes. But before that, we’re going to talk about creating amazing efficiencies while also deliveri…
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In this episode, Host Jess Singh explores the power of personal branding in 2024 and its alignment with cohesive organizational branding. She urges marketing and sales leaders to encourage employee engagement on social media while offering guidance to ensure brand integrity. She also reacts to viral entrepreneurship content, revealing the pitfalls …
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During my workshop, I got the question, "How can I coach players who might doubt my feedback (maybe because I wasn't a highest level athlete myself at my prime and I'd say I'm coaching a relatively high level)?" This question I know many coaches go through. In this episode, I walk you through how to solve this problem. We dive into: Certain Beliefs…
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Today we’re going to look at the impact of social media on product demand and inventory management with Riikka Söderlund, COO at Katana. We’ll explore the double-edged sword of viral products and how sophisticated inventory management can serve as a crisis management tool. Riikka Söderlund is the chief marketing officer at Katana Technologies, wher…
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Today we're talking about the power of data and AI in the enterprise with Krishnan Venkata, Chief Client Officer at LatentView Analytics. We’ll explore how data can drive meaningful business change, demystify the applications of generative AI, and discuss strategies for successful adoption of data initiatives. With over 20 years of experience in th…
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Welcome to Above the Fold! I’m Jess Cervellon, and in this episode, I’m thrilled to have Amanda Kwasniewicz, former VP of Customer Experience at Love Wellness and now Director of CX at Yotpo, as our guest. We dive deep into how Love Wellness transformed customer experience in the wellness industry, focusing on emotionally intelligent strategies and…
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Success - like perfection - is subjective, and often depends on who you ask, when you ask, and the metrics you use. Today we’re going to talk about the definition of success—and failure—as well as how to look at what you are currently doing with a new context. We’ll also talk about Jesse’s latest venture and the challenges of digital identify. To h…
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One of the hardest things for coaches is to take an inexperienced player and have them compete with experienced players. The gap is so large sometimes. In this episode, I share a complete guide to get inexperienced players playing at the level where they can compete with experienced players. In this episode we dive into: A roadmap to bridge the gap…
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Just because Google’s deprecation of third-party cookies is indefinitely delayed, doesn’t mean that brands should throw their first-party data strategies out the window. Today we’re going to talk about cookieless advertising and how advertisers can thrive with a first-party data approach. To help me discuss this topic, I’d like to welcome Eric Whee…
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As bot activity is impacting consumer trends, it is important for brands to be agile with technology. Welcome to today’s episode where we’re diving into the challenges and opportunities presented by the rise of bot activity in several key industries with Nanhi Singh, Chief Customer Officer & GM Application Security, Imperva a Thales company. We’ll …
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Welcome to Above the Fold! I am Jess Cervellon and this episode features a special guest: Lila Sullivan, Co-Founder of Flourish Plant—a revolutionary brand in the plant care industry. We dive deep into Lila's entrepreneurial journey, the innovative features of Flourish Plant, and the extensive efforts they’ve invested in customer education. From co…
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About 4.15am today (Thursday 26 September 2024) emergency services were called to Kurrajong Street, Coffs Harbour, following reports of an assault. Officers attached to Coffs/Clarence Police District attended and found a man suffering injuries to his upper body. The man was treated at the scene by NSW Ambulance paramedics before being taken to Coff…
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Today, we’re exploring the transformational power of on-demand production and real-time data in a few different industries with Leonard Marano, President, Americas at Lectra. We’ll discuss how these technologies are revolutionizing the fashion, automotive, and furniture sectors by enabling brands to respond rapidly to consumer demands. RESOURCES Le…
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Today we’re going to talk about the art of creating forever customers with Michael Mallett, Vice President, Product - CX Solutions Strategy at Medallia. We’ll explore strategies for enhancing customer visibility, prioritizing impactful improvements, and fostering continuous improvement within organizations. I’m also excited about the upcoming CX Da…
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Today we’re going to talk about how brands can use streaming and shoppable TV to engage and build valuable customer relationships. While Roku is mostly known as the most popular streaming platform in the US, Canada, and Mexico reaching over 83 million households, it’s also a strategic advertising destination for some of the biggest brands from Disn…
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Welcome to Above the Fold! I am Jess Cervellon and this episode features a special guest: Megan Fitzgerald, Director of Brand Experience at Talea Beer—a female-founded brewery making waves in the craft beer scene. We dive deep into Megan's career journey, the unique aspects of Talea Beer, and the multifaceted nature of working in a brewery. From co…
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Today we’re exploring the dynamic intersection of healthcare, privacy, and patient experience with Tracey Schroeder, Chief Communications & External Affairs Officer at Inova Health System. Tracey brings a unique perspective from her transition from the hospitality industry with a role as Vice President and Global Head of Consumer PR at Marriott Int…
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In this episode of The Disruptionist, host Jess Singh explores the lasting power of email marketing and its role in customer engagement. Jess highlights the need to treat email as a conversation, focusing on value and relationship-building. Key strategies include crafting compelling subject lines and providing educational content to enhance brand i…
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There is a difference between passing a float vs a spin. Athletes need to understand the principles and how to apply them in various situations. In this episode, I go over how to pass both serves and what the difference is. We dive into: Technique on passing float Technique on passing spin Major differences and how to adjust Basic principles of pas…
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GoDaddy’s “Made in America” series has just debuted its fifth season, which captures the real, unscripted stories of small business owners as they unfolded in real time. Today we’re going to talk about capturing and sharing unpredictable stories to create authentic brand messaging. To help me discuss this topic, I’d like to welcome Sophie Harris, S…
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Welcome to Episode 2 of Above the Fold! This episode features a special guest: Mark Galvez, Head of Customer Experience at Taste Salud—a wellness brand that brings the vibrant flavors of traditional Mexican agua frescas to the modern wellness space. From discussing confidence and emotional regulation in leadership to sharing career journeys, we exp…
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