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Vox Pop is WAMC's live call-in talk program. Host Ray Graf welcomes guests with expertise in areas ranging from astronomy and birding to taxes and cooking. Our experts take questions posed by WAMC listeners. Every Monday is a "Medical Monday." Every Friday is a "Food Friday."There are several ways to join the conversation:Call in during the show from 2-3 p.m. at 1-800-348-2551 (1-800-34TALK-1)Email voxpop@wamc.org during the showTweet us @WAMCVoxPopYou can subscribe to the podcast here: iTun ...
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👋 Hey - Heather and Corrie here with the Baking it Down Podcast with Sugar Cookie Marketing (a group on Facebook full of sugar cookiers turned business owners). 🍪 We're here to help you rise with your reach, flood with new followers, bake up new ideas, and make that all-important dough (while makin' that dough - see the pun there?) 🤑. What’s it about? We’re a Facebook Group turned Podcast, Membership, Book Club, and Baking 101 that’s dedicated to assisting bakers in effectively marketing onl ...
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We all try to dedicate time for learning Torah. Many people attend Daf Yomi, have a chavrusa, etc. Yet, most people find it difficult to learn Halacha in a consistent and clear way. We either spend too much time on one subject or try to breeze through a summary of all the laws in a few minutes. Neither of these approaches work. The concept of 12 Minute Halacha Daily (Monday through Friday) is to spend one hour a week learning Halacha from the sources all the way through the contemporary posk ...
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Food Friday 10/4/24: Flour Hour with Amy Halloran
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What can we say? Amy Halloran really likes flour! She's back to talk grain, flour and baking. WAMC's Ray Graf hosts.
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Send us a text 🚫 No - Falling in Love with Rejection. In this week's Baking it Down Podcast - Episode 183 - No, I wanted to cover the worst best word in the business English language: No. In business (and in life), we gotta learn to fall madly in love with two little letters: N and O. But we're trained our whole lives to reject rejection though. No…
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182. Baking it Down - Content Buckets Debunked
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Send us a text 🪣 Content Buckets Debunked Content categories explained. In this week's Baking it Down Podcast - Episode 182 - Content Buckets Debunked, the twins talk all things content buckets - an approach to content planning that guides our posting schedule. What are content buckets? They're categories or themes that your content falls into. Thi…
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Food Friday 10/11/24: Farm to table with Chef Josh Kroner
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Joining us today is Chef Josh Kroner, - Executive Chef and owner of Terrapin Restaurant in Rhinebeck, NY. We'll talk about the virtues of "Farm to Table" dining. Ray Graf hosts.
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Would you believe it? It's our final gardening show of 2024! The experts are back with last minute tips to get your lawn and garden ready for winter. Ray Graf hosts.
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Our panel of experts is back to help you protect your intellectual property. Bill Westwood, Polly Law and Paul Rapp join us to take your calls. Ray Graf hosts.
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181. Baking it Down - Correlation and Causation
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Send us a text 👙 Correlation & Causation - Looking at the full data picture. In this week's Baking it Down Podcast - Episode 181 - Correlation and Causation, we wanted to talk about the dangers of misassigned reasons why you think your marketing isn't working. Let's define things before we jump in: Correlation: a mutual relationship or connection b…
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A longtime listener favorite, Gordon Fricke is back to offer automotive maintenance and repair advice. Ray Graf hosts.
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Medical Monday 10/7/24: Podiatry with Dr. Douglas Tumen
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Dr. Douglas Tumen of Hudson Valley Foot Associates joins us to take your foot health questions. Ray Graf hosts.
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Open Forum 10/3/24: What's the biggest issue in this year's election?
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As part of our Lock Box fund raising, we asked WAMC members what was the issue most important to them in the upcoming election. We continue that theme on today's Open Forum. Ray Graf welcomes Joe Donahue and listener calls.
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We welcome back Kathryn Sheehan to dig into the history of our region. Ray Graf hosts.
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Send us a text 🎯 Reach 4 Q4 - Gaining reach in a complex Q4. In this week's Baking it Down Podcast - Episode 180 - Reach 4 Q4, we cover reach in a hard-to-reach moment in time: Quarter 4 of the calendar year. And not just any calendar year - it's a Q4 including an election, economic policy shifts, major weather disasters, global wars, port strikes,…
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Julie Hart and Rich Guthrie are back to answer your questions. Give us a call at show time, 2pm. Ray Graf hosts.
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Medical Monday 9/30/24: Cardiology with Dr. Robert Phang
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We welcome Dr. Robert Phang of Albany Associates in Cardiology. The number to call at show time (2pm) with your question is 800-348-2551. Ray Graf hosts.
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Food Friday 9/27/24: Health eating with Holly Shelowitz
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Today we welcome back Holly Shelowitz to discuss healthy foods that taste great and can make us feel better. Ray Graf hosts.
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Bob Berman and Dr. Valerie Rapson join us to discuss recent astronomy news and answer your questions. Ray Graf hosts.
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Dr. Kris Dallas of Ancient Arts Holistic Veterinary Services in Saratoga Springs joins us to tackle your pet questions. Ray Graf hosts.
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179. Baking it Down - 2 Busy 2 Business
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Send us a text 🤹 2 Busy 2 Business - 10 ways to up communication in Sept. In this week's Baking it Down Podcast - Episode 179 - 2 Busy 2 Business, we wanted to talk about good communication (or the lack thereof... ahem... Bev). Corrie led with a personal story where she left her client, Bev, in communication purgatory wondering when or if Corrie ha…
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Autumn is here! We welcome NewsChannel 13 meteorologist Reid Kisselback to answer your weather questions. Ray Graf hosts.
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Medical Monday 9/23/24: Urologic surgery with Dr. Jonah Marshall
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September is Prostate Cancer Awareness month. We welcome Dr. Jonah Marshall of St. Peter’s Health Partners. Dr. Marshall specializes in urologic oncology, nerve-sparing prostate surgery and complex kidney surgery. He focuses both on cancer control and overall quality of life. Ray Graf hosts.
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Food Friday 9/20/24: Plant-based cuisine with Wendy Grossman
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It's veggie time! We welcome Chef Wendy Grossman to talk about the joys of plant-based eating. Ray Graf hosts.
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Autumn is closing in, but there is still so much to do! The gardening experts are back to take your questions. Ray Graf hosts.
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We welcome back travel professional Jean Gagnon to take your questions. Ray Graf hosts.
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178. Baking it Down - Reading the Cookie Room
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Send us a text 🗣️ Reading the Cookie Room - Tells your market's telling you. In this week's Baking it Down Podcast - Episode 178 - Reading the Cookie Room, 🍿 Corrie jumped in with the Tiktok flavored popcorn to tell us about a viral series of posts made this week by a wedding make-up artist who was guilty of not reading the room... er, well, cathed…
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Outdoors with Jeremy Hurst and Angelena Ross 9/17/24
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We welcome back Jeremy Hurst and Angelena Ross of the New York State Department of Environmental Conservation. Ray Graf hosts.
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Medical Monday 9/16/24: Breast Health with Dr. Lynn Choi
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We talk breast health and surgery with Dr. Lynn Choi of Albany Medical College. Ray Graf hosts.
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177. Baking it Down - When Marketing Isn't Working
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Send us a text 😥 When Marketing Isn't Working - What to think and what to do. 🎧 This is an excerpt from this week's Baking it Down Podcast - Episode 177 - When Marketing Isn't Working In this week's Baking it Down Podcast - Episode 177 - When Marketing Isn't Working, we wanted to talk about both mindset and methods to reboot a sluggish marketing se…
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176. Baking it Down - Cookie Crime Scene Cleanup
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Send us a text 🦴 Cookie Crime Scene - Don't look back, look forward. In this week's Baking it Down Podcast - Episode 176 - Cookie Crime Scene, Corrie wanted to talk more cognitively about approaching "bad experiences" in business. As a business owner, 😓 you will face difficult clients. 😢 You will have someone demand a refund. 😢 You will experience …
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175. Baking it Down - Wedding Vendor Recap
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Send us a text 💍 Wedding Expo Recap - Our eddie wedding vendor expo debrief. In this week's Baking it Down Podcast - Episode 175 - Wedding Vendor Recap, Corrie signed us up for a Wedding Expo - and here's our tell-all - what we did right, what we did okay, and what we wouldn't do ever again. The event was complex, to say the least. Conceptually - i…
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Send us a text 📧 Know Newsletters - What to send to who and how often. In this week's Baking it Down Podcast - Episode 174 - Know Newsletters, we talk everything you need to know about newsletters. These powerhouses in digital marketing are some of the most untouched real estate in the cottage world - and why? We're not sure - but if you capitalize…
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Send us a text 🎢 Prep 4 Q4 - How to prepare for our busy season. In this week's Baking it Down Podcast - Episode 173 - Prep 4 Q4, we're preppin' for Q4 - the baker's "Super (mixing) Bowl." 🏈 Right now, you should be feeling the tides of a lullish summer slowly begin to change as we creep into back-to-school territory. 🌬️ Add in the cooler weather b…
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Send us a text 🍫 Choc-A Lot - How to increase price by increasing value. In this week's Baking it Down Podcast - Episode 172 - Choc-A Lot, my sisters and my mom partook in our annual "Christmas in July" gift exchange. For a family who loves gift-giving with birthdays from November - February, the rest of the year feels like a gifting desert. Ergo -…
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171. Baking it Down - Say It, Don't Spray It
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Send us a text 🙊 Say It, Don’t Spray It - How to ask for help in the groups. In this week's Baking it Down Podcast - Episode 171 - Say It - Don't, Spray It, we wanted to cover a topic to help us help you help us. Because it's how you ask questions in Facebook groups that dictate the kind of answers you'll get. Depending on how you asked it, 🤩 you'r…
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Send us a text ✂️ Class Supplies - A "bake-down" of what we bring and why. In this week's Baking it Down Podcast - Episode 170 - Class Supplies, (another) Heather (of One Smart Cookies and Crafts - also a returning Vendy this year) asked us to cover what cookie class supplies we bring and why. (🤫 Pssst - if you're a Cookie Class Kits or Cookie Coll…
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Send us a text 😌 Corrie-tisol - Managing stress this summer. In this week's Baking it Down Podcast - Episode 169 - Corrie-tisol, Corrie said, "I want to talk about ways to manage stress." And for good reason - in 2022 she was admitted to the hospital because her kidneys were shutting down. The cause? Chronic, unmanaged stress. So while this is a bu…
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168. Baking it Down - Alotta Parking Lots
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Send us a text 🚶♂ Alotta Parking Lots - Volume-based pricing versus high pricing. In this week's Baking it Down Podcast - Episode 168 - Alotta Parking Lots, Corrie wanted to talk... well, parking lots. 🌴 We took off from the podcast last week to visit VA Beach (love that beach if you're passing through the great state of Virginny). There's a three…
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167. Baking it Down - Getting Corpy Orders
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Send us a text 💼 Getting Corpy Orders - A campaign for corporate girly eras. In this week's Baking it Down Podcast - Episode 167 - Getting Corpy Orders, Corrie wanted to switch from telling you to get into corporate orders and now tell you how to get corporate orders. Corporate orders are great - they have higher dollar amounts, bigger order totals…
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166. Baking it Down - Ask and Ye Shall Receive
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Send us a text 🙏 Ask and Ye Shall Receive - Because if you don't ask, the answer's no. In this week's Baking it Down Podcast - Episode 166 - Ask and Ye Shall Receive, we covered the unfortunate necessity to ask for what you want in business. For those of us who d-r-e-a-d rejection, not asking for what we need to get our business up and runnin' like…
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165. Baking it Down - Taking a Stab at Collabs
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Send us a text 🔪 Taking a Stab at Collabs - The bake-down of a local collab. In this week's Baking it Down Podcast - Episode 165 - Stab at Collabs, Corrie took one for the team and signed up for a local vendor collab on Monday so she can give us the bake-down this week. And I think you'll like what she has to share with the classroom. Okay, so what…
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Send us a text 🍗 Loss Leaders - How losing can help you win. In this week's Baking it Down Podcast - Episode 164 - Loss Leaders, we covered, well, what a loss leader is and how to implement it as a marketing strategy in your baking business. 💰 If you've been to Costco (formerly Price Club) anytime in the last 2 decades, you've seen (or smelled) the…
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Send us a text 👨💻 Website 101 - An audit of twin2's website. We've been working on getting Corrie a new website 🕸 - and we got the barebones bits together - so we thought it'd be fun to audit an unfinished website on today's Baking it Down Podcast - Episode 163. The big takeaway is this: there are many website hosts + templates + themes + plugins.…
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Send us a text 🤑 Tags vs Tips - The bottom line is the bottom line. This week we cover a topic that can get some bakers into trouble - hiding in the bushes of their exes. Kidding - that was our mom, but the concept still applies when it comes to stalkin' our clients. The issue arises when we feel we're owed more than just the money we made for an o…
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Covering the knife during Benching (Birchas Hamazon #2)
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Send us a text 🤝 Mmmmmm - A meeting framework (that works). About two years ago, Corrie and I started meeting (well, 😭 she was kicking and screaming) each Monday for what later became known as the 📅 Monday Morning Marketing Meeting with the Miracles. The MMMMM for short. 😕 Meetings can feel pointless unless they, well, have a point. And that's wher…
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Clearing the table before Benching (Birchas Hamazon #1)
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160. Baking it Down - Price vs Value Prop
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Send us a text 💸 Price vs Value Prop - Value is relative(ly easy to manipulate). I was watching a YouTube video featuring a TedTalk where a salesman asks a member of the audience for their pen. He then asks how much the person bought the pen for. "Five dollars," the guy tells him. The salesman then asks if anyone in the audience wants to buy his ne…
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159. Baking it Down - Excuse my Excuses
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Send us a text 🥲 Excuse my Excuses - Don't cry unless you've tried (everything). This week's podcast is a deep dive into a post I made in the group earlier this week - the post regarding "woe is me" threads saying the cookie industry is done, pack it up kids, you don't gotta go home, but you can stay... in this kitchen. You see - that defeatist men…
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Mistakes in the pesach kitchen, bal tashchis on chometz?
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Used the wrong oil, spices, kitnios,Rabbi Eli Markowitz による
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Younger children performing tevilas keilim, Costco water, gebrukts cake, oat cream, kosher soap, almond milk for pesach and halachic chumras for ashkenazim (Halacha and Pesach Q & A)
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Send us a text 🤦♀ Comfy Mistakes - Getting comfortable with uncomfy mistakes. We had a (very) abbreviated podcast today - thanks to the door guys. 🚪 But in the few minutes we did get to chit-chat, we wanted to touch on "uncomfortable mistakes." 😿 Being bad at something sucks. It's no fun making mistakes. In fact, it feels like bad business acumen …
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