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The BOOST Podcast: Inspiring Stories of Professional and Personal Growth from Entrepreneurs, Athletes and Healthcare Pros
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Ep #23: Learning How to Listen With Bob London
Manage episode 185851573 series 1535966
コンテンツは Elena Lipson, Founder of Mosaic Growth Partners, Interviews Inspiring Entrepreneurs, Healthcare Pros to Hear Their Growth Stories | Strategist | Business Development, and Growth Expert | Entrepreneur | Innovator によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Elena Lipson, Founder of Mosaic Growth Partners, Interviews Inspiring Entrepreneurs, Healthcare Pros to Hear Their Growth Stories | Strategist | Business Development, and Growth Expert | Entrepreneur | Innovator またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Today’s featured guest is Bob London, the founder and CEO of Chief Listening Officers, which helps mid-sized B2B tech and professional services firms in the software, SaaS, data, financial services, and healthcare sectors really listen to their customers and develop marketing strategies that speak to them. Bob is a 20-year marketing leader who pioneered the outsourced chief marketing officer concept in 2003 when he founded London, Ink., a B2B marketing consultancy. He’s worked with, advised, and mentored dozens of small and mid-sized companies on their marketing strategy and execution, serving as an interim or part-time CMO.
Bob wears a number of other hats as well, including serving as an Entrepreneur in Residence at the University of Maryland’s Dingman Center for Entrepreneurship. He’s mentors and advises numerous startup companies, he speaks at a ton of events, and he publishes the DriveTime Marketing video blog, as well as Bobservations, a blog series that looks at the often humorous intersection of business and life.
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