Player FMアプリでオフラインにしPlayer FMう!
Daniel Staker - Behavioral Marketing Lessons for Financial Services
Manage episode 388044733 series 1454631
Tune in to hear:
- Why does Daniel Staker call his new book “a book from a breakdown?”
- Why is behavior such a fundamental building block of marketing?
- How do we get to the bottom of what our clients really want when they are often so bad at articulating it for themselves?
- What does Daniel Staker mean when he says that “people often fail to respect reality?”
- How can we get people to accept reality when emotions are so powerful at distorting one’s perspective?
- What is Daniel Staker’s chapter on “accepting the long haul” about in particular?
https://www.danielstaker.com/book-on-amazon
Compliance Code: 3159-OAS-11/21/2023
309 つのエピソード
Manage episode 388044733 series 1454631
Tune in to hear:
- Why does Daniel Staker call his new book “a book from a breakdown?”
- Why is behavior such a fundamental building block of marketing?
- How do we get to the bottom of what our clients really want when they are often so bad at articulating it for themselves?
- What does Daniel Staker mean when he says that “people often fail to respect reality?”
- How can we get people to accept reality when emotions are so powerful at distorting one’s perspective?
- What is Daniel Staker’s chapter on “accepting the long haul” about in particular?
https://www.danielstaker.com/book-on-amazon
Compliance Code: 3159-OAS-11/21/2023
309 つのエピソード
Semua episode
×プレーヤーFMへようこそ!
Player FMは今からすぐに楽しめるために高品質のポッドキャストをウェブでスキャンしています。 これは最高のポッドキャストアプリで、Android、iPhone、そしてWebで動作します。 全ての端末で購読を同期するためにサインアップしてください。