It's Worthwhile to Stand for Something with Pete Roberts

Path for Growth with Alex Judd

Pete Roberts started Origin U.S.A. because he wanted to take a stand in saving American manufacturing. And in the process of building his company, he found an even deeper purpose through the leadership he could provide for employees who needed a cause to fight for. In this episode, Pete shares why Origin’s mission is so important, and he explains how he’s held onto his vision while also needing to think about revenue. We also talk about the way our businesses can change when we stop thinking in the short-term and start focusing on building something that can outlive us.

• Why are you so passionate about American manufacturing? (1:45)
• What will be required to keep manufacturing in America? (10:53)
• Why did you decide to take a stand and do something about this issue? (15:39)
• How have you united people around this cause? (21:21)
• Why have employees stuck around even during the pandemic? (27:50)
• What does it look like to cast a vision while still thinking about revenue? (33:27)
• How does having a long-term mindset for your business shape the way you make decisions today? (41:22)
• How do you maximize your time with advisors? (46:15)
• What motivates you to turn down opportunities that don’t align with your long-term goals? (53:33)
• How do you discern between wise counsel and naysayers? (57:53)
• What is an entrepreneurial seizure, and how do you combat it? (1:10:00)
• How have you evolved to become the leader Origin needs? (1:14:40)
• Product is a manifestation of the mindset (1:24:28)

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