Bottling Amazonian Wisdom with Tyler Gage, the Co-Founder of RUNA

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In this episode we’re joined by Tyler Gage, co-founder of the organic tea company Runa, and author of the book, Fully Alive: Using the Lessons of the Amazon to Live Your Mission in Business and Life. Tyler shares how his immersion into life in the Amazon guided him in building a socially responsible business able to thrive in the hyper-competitive soft drinks segment.

What Was Covered
  • How Tyler’s interest in peak performance led him to indigenous elders in the Amazon and how life there inspired him to build a business
  • The parallels to be found from the Amazonian concept of wisdom and modern business and entrepreneurship
  • Discovering strength in vulnerability and how admitting what we don’t know creates an environment to learn from others
Key Takeaways and Learnings
  • How the sophisticated listening and landscape awareness skills that are required to provide food in the Amazon can deliver success for an executive or entrepreneur
  • Seeing obstacles as teachers, and how this tribal practice of the South American rainforests is a winning strategy for business problem solving
  • How businesses can use their “taproot”, their reason for existence, to create cultures that inspire employees
Links and Resources Mentioned in this Episode

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