#3 PHIL GILBERT

OFF BIKE - CHPT3 Sporting Club

In 2012, Phil was asked to rejuvenate the legendary IBM design program, spearheading a broader transformation of how the company’s teams understand and solve complex problems. The program has established a modern standard for the role of the arts in business — adding formally-trained designers into IBM at an unprecedented scale, and reskilling its global workforce in design thinking and agile practices. This transformation has been documented in the New York Times, Fortune and in the documentary film "The Loop", produced by InVision as a part of its Design Disruptors series.

For this work, in 2018 Phil was inducted into the New York Foundation for the Arts' Hall of Fame. He is also co-chair of IBM's Global Women's Executive Committee, advocating for greater gender diversity and inclusion. Phil’s career includes 30 years as a start-up entrepreneur, and he speaks regularly on topics of corporate culture and large scale transformation. He graduated as a Pe-et (top ten) senior from the University of Oklahoma in 1978 and lives in Austin, Texas.
Phil is also a cyclist, and he rode with David and Mikkel in Girona, October 2019, where this interview took place.

• Phil can be found on Twitter @philgilbertsr
• Check out IBM Design here
• Listen to Phil on the Change Lab: Conversations on Transformation and Creativity podcast here
• Documentary "The Loop" by InVision can be watched here
• Business by Design article in Fortune.
• Read this article about IBM's research into quantum computing.
• Peredur ap Gwynedd, the OFF BIKE composer can be found on IG @perryguitar666

Last but not least, David's CHPT3 can be found here, while Mikkel's ReD Associates is here.