#392: Are you giving too much away? Sharing your value, secrets and processes - #TASHMAS Day 12

Heart-Centred Business Podcast with Tash Corbin

Full Shownotes available: tashcorbin.com/392
Fair warning – this is the last #tashmas episode of the podcast for this round…. which means:

1. It went longer than the others – but it’s also more in-depth as I’m answering a complex question with a thorough answer
2. I got pretttyyyyy passionate about this one – we have heard several horror stories in our community these past few months from members who have given a lot of money to people who used and taught agitation-based marketing, along with other toxic and manipulative practices. I couldn’t help but get passionate to be honest, because I had those people and their stories top of mind at the time.
3. I cry at the end, and that means for some reason, I say ‘Let me know if you have any questions’ at least times – I think my brain started to go a little haywire at the end. Hopefully you can laugh at it!

So what are we talking about?

At the core of this episode, I cover how to navigate the fear of giving away too much information, or helping people too much for free. I receive questions about giving away too much free information regularly inside my programs and on FB Live Q&As, so I thought it would be helpful to give a particularly thorough response and explanation as to why I approach it differently.

This also means I need to cover:

• How to share your ‘value’ without giving away too much information
• How to navigate telling your ‘secret’ insights for free, or holding them back for paying clients only
• The difference between outcome-only marketing, and process-forward marketing, and the layers of consent, logic and emotion in decision-making
• How to navigate all of this through a heart-centred and consent-based marketing perspective.

It’s a juicy one – so let’s do it.