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Small Business Marketing

Small Biz Marketing

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Small Business Marketing is a podcast designed for small business owners who want to make marketing easier, hosted by Prati Kaufman, founder of Small Biz Marketing and co-owner of New Inn Kennels. With over 25 years of marketing experience, Prati and her global team are dedicated to helping businesses like yours succeed without the stress. In each episode, Prati breaks down marketing concepts into simple, actionable steps that you can implement right away. From building a strong brand to cre ...
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Sales, Marketing & Time Management Tips for Women in Small Business | Grow My Business

Lindsay Fletcher | Sales Skills & Strategy, Small Business Owner, Christian Entrepreneur

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I’m Lindsay Fletcher - wife, mom, business owner, speaker and your host of this podcast. I spent 17 years in corporate America where I was a top-producing sales rep. But I’m also a recovering hustle culture junky who thought I had to strive and hustle my way to the life that I dreamed of. It left me exhausted, burned out, and missing valuable time with my family. Does any of that resonate with you? Fast forward to today. I’m a successful entrepreneur with a multiple six figure company and I’ ...
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Are you posting every day but hearing crickets? Wondering how your competitors are booking clients while you’re stuck refreshing your likes? Feeling like social media is a giant, time-sucking black hole? Hi, I’m Cheyanne Cleyman, and NO! You’re not crazy—social media can feel like a full-time job. But what if you could actually get clients without being glued to your phone 24/7? Welcome to Social Media Marketing for Small Businesses! The podcast for entrepreneurs, service providers, and smal ...
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Marketing small businesses can be a tough row to hoe. Everyone's an expert until you really analyze results. More traffic, better rankings, social media presence - they mean nothing if those efforts don't improve your business.The reality is most marketers servicing small and mid-sized businesses know some tactics, but they don't know marketing. For SMBs, marketing can be a steep and expensive learning curve.This podcast weeds through the garbage and simplifies marketing for SMBs.
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CliquePrize® seeks to create a meaningful dialog and understanding of customer needs and behaviors with small businesses through the power of digital promotions. Watch our Intro video to learn why. CliquePrize® believes growing a small business starts with strong data and customer research. The quickest and easiest way to obtain customer data is to give away a prize and survey customers. With a turnkey system to create and manage local promotions, CliquePrize® is the perfect tool to target, ...
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S.O.B. (Small Owned Business) Marketing

The Seasoned Marketer

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Welcome to the S.O.B. Marketing Podcast! Hey there, small business owners. We’re Chelsea and Vivian, your go-to marketing sisters, ready to help your S.O.B. (Small Owned Business) thrive. On our podcast, we share real talk and no-nonsense advice on what actually works in the world of marketing. From digital marketing tips and social media strategies to branding secrets, we cover it all. Our mission is to keep the conversation honest, fun, and packed with practical tips you can use right away ...
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Small Business Marketing Mastery Podcast

Small Business Marketing Mastery

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Welcome to Small Business Marketing Mastery, where you can find marketing information and ideas, we offer extremely effective, useful and entertaining marketing tools in the lowest cost you can find in the market. We also feature opinions of the most successful and established businesses in Sydney where they also share their winning marketing strategies.
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Tactical and practical marketing ideas, strategies and resources for small business owners and entrepreneurs. Bethany Meadows has been the president of Vertical Solutions Media for the past 16 years. Vertical Solutions Media is a full-service marketing agency located in Birmingham, Alabama. They specialize in brand development, content marketing and growth strategies. Get out of survival mode! It's your TIME TO THRIVE! Learn more about free resources, marketing training and strategy coaching ...
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Small business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your lo ...
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Savvy Marketing for Small Business: Quick, Simple Tips for Busy Entrepreneurs Looking to Boost Sales and Master the Art of Marketing is your go-to podcast for easy, actionable marketing tips designed to fit your busy schedule. Join us each week for bite-sized episodes packed with practical strategies and insights that you can implement on the go. Whether you're a seasoned business owner or just starting out, join us each week for quick tips on everything from social media marketing and conte ...
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Small business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your lo ...
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Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way. Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and o ...
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Should I be doing my own bookkeeping and accounting? Is QuickBooks the best software for me to use in my business, or is there another accounting software I should be using? What’s the best way for me to process my payroll? How can I track my money and cash flow? How do I prepare for my business taxes? What do my financial statements really mean? How can I bring my business to the next level? How can I grow my business? What is the best way to create my business strategy? Should I start a si ...
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Tim Reid (AKA Timbo) interviews the most innovative founders in the world of small business. In this award winning podcast business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Tim Reid's curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful bu ...
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Our podcast aims to discuss tips and strategies that small business owners can use to maximize their digital footprint and help bring in more visitors to their businesses. We will touch on a variety of marketing, branding and even web design ideas that will help give direction towards maximizing your digital marketing and branding efforts. Visit https://sharptackmedia.com for more small business tips and techniques.
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How do I grow my business on social media? What’s the best type of content to post on Instagram, YouTube and LinkedIn? How frequently do I post on social media and how do I even know if what I’m doing is working? Welcome to "Stop The Scroll” a podcast dedicated to helping business owners, entrepreneurs and creatives thrive online. Hosted by Heidi Schmidt, a social media strategist and owner of Heidi Schmidt Creative, a social media and content marketing agency. Heidi shares all the best tips ...
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Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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Discover Hawaii's Hidden Business Success Stories Through Storytelling | Project Local Podcast Step into the vibrant world of Hawaii's thriving entrepreneurs with Project Local, the business storytelling podcast that transforms local brands into memorable stories. Each episode features insider strategies from successful small business owners and creative entrepreneurs who've mastered the art of standing out in Hawaii's unique market. Join the Project Local media team as they reveal proven st ...
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Welcome to Deathground Marketing's Retail Podcast. The Mobshow. In 2012 I walked out of prison. I began my 30th year, with £49 in my back pocket, no home, no job and little prospect of getting one. 6 years later I had founded chain of 27 stores across the UK on a shoestring and a backpack full of stock. We have multi million pound revenues each year and if I can do this, then you can achieve your own entrepreneurial dreams too. With the ease today of setting up a website, social media profil ...
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SocialZoomFactor is a podcast created for you, the business and marketing leader in startups to enterprise organizations. If you want to learn how to integrate social media, content marketing, experiential branding, digital marketing and the latest technology to zoom results in business and life you won't be disappointed in the energy and information Pam Moore delivers 5 days a week. Each episode brings you actionable tactics and strategies you can implement today for real business results. ...
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How do I use my website to get more customers and clients for my small business? How do I even get them to my website in the first place? How do I scale up fast, so I can start making consistent income, and build a business I LOVE showing up for every day? These are the questions at the very core of The Profitable Website, and the ones web strategist Wes McDowell lives for! In every single value-packed episode, Wes will be your go-to guide — teaching you how to use the best what's-working-no ...
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The Huddle podcast - Small talk for big business | Online Marketing | Business Strategy

The Huddle Podcast - Ceri Gillett & Aby Moore: Bloggers, Marketers

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Ceri Gillet and Aby Moore present The Huddle Podcast each week to give you a dose of 'real' small talk for a big business. Both busy Mamas with a huge drive to build their online empires. Their philosophy is it might sometimes be #messy, but you can bet your bottom dollar it will get done. Aby and Ceri want to be your biz BFFs to help you navigate through the online biz world and create an empire you love and a community that loves you.
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In this episode of Savvy Marketing for Small Business, we dive into the power of retargeting—your secret weapon for bringing back visitors who didn’t buy. Learn why 97% of your website traffic leaves without making a purchase and how simple retargeting strategies on platforms like Facebook, Instagram, and Google can turn lost visitors into loyal cu…
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Are you drowning in daily tasks and struggling to scale your business? It’s time to simplify, systematize and thrive! In this episode of Time to Thrive, host Bethany Meadows welcomes Kate Erickson, the brains behind the systems at Entrepreneurs on Fire. Kate shares her expert insights on how to bring order to business operations, create repeatable …
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Have you ever struggled with trying to do it all? You know what I’m talking about, right? That constant juggling act where you have all the balls in the air, saying “yes” to everything and everyone, feeling like you have to be everything to everybody. And at the end of the day, you’re exhausted, frustrated, maybe even resentful, wondering why you’r…
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How many of you feel overwhelmed by social media marketing? Chances are… 90% of you listening are and are looking for strategies to grow. Right? Let’s talk about the powerhouse of online marketing that’s probably being neglected – your engagement. We downplay the power of authentic interactions and so many business owners think that they can just p…
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Spring is in bloom and craft fairs and markets are back in business like they never left! If you are a crafter or small business looking to break into the market/craft fair scene - this is the episode for you. This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are talking about our basic blueprint for participating in ma…
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BOOK YOUR SALES GROWTH AUDIT WITH ME HERE! Mastering Emotion in Sales & Time Management for a Part-Time Small Business In this episode of GROW MY BUSINESS, I sit down with Laura from Simple Vintage Photography for a Sales Growth Audit to help her refine her sales conversations, manage her time efficiently, and grow her business while maintaining pa…
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Struggling with the ever-changing social media algorithm? Feeling like your content just isn’t getting seen? I get it! But instead of working against the algorithm, 2025 is all about leveraging a social media strategy that makes it work for you. In this episode, I’ll break down what recent algorithm updates mean for your content, how to use engagem…
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What type of tripod do you use and why? Why should you keep your old cellphone, so you have two cell phones? What type of microphone should you use and why? What type of headset do you use? What type of lighting do you use? What type of webcam do you use? What type of video editing software do you use? What are some pro tips on how to use different…
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Send us a text A thriving business isn’t just about great ideas, it’s about financial discipline, strategic planning, and smart decision-making. In this episode, I had a pleasure to talk with Jaye Subramanian - CPA, CA & Founder- Consult Vera, an expert in business finance, to break down the key steps entrepreneurs need to take to build a strong fi…
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In today's episode, CliquePrize® looks at the difference between Customer Appreciation Gifts versus Winning Prizes from a Giveaway. We will look at the Approximate Retail Value (ARV) of both promotional tactics, Why Giveaways Create Stronger Brand Connections, Why Giveaway Campaigns Last Longer, The Power of Random Drawings, and examine The Advanta…
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As a solopreneur or business owner, you know how hard you work each and every day. When working day in and day out, you can easily fall into a regular grind and realize you aren’t as happy as you used to be. It’s essential to include things in your day that bring you joy so that you don’t develop burnout and so that you can continue to enjoy your b…
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How many times have you thought to yourself that it had to be all or nothing? Thinking like this can often hold you back from accomplishing what you want in your life. It can keep you from creating new beliefs about your future. Sure, all-or-nothing thinking makes it easy on us because there aren’t any grey areas, but it also leaves us thinking eve…
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If there is one social network we’re all ignoring, it’s LinkedIn. I’ve had so many people ask about the value of LinkedIn and well, if it’s done thoughtfully and strategically, there’s a LOT of opportunity there. Fun fact: LinkedIn has over a billion users and less than 1% of them post regularly so there’s opportunity for reach and engagement aboun…
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We constantly talk about target audiences and how crucial it is for small businesses to understand their consumers. But how often do small businesses actually create an example of their consumer? This week on the Small Owned Business (S.O.B.) marketing podcast, we talk about customer avatars, what they are, and how to create one for your small busi…
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NEW EPISODES ON THURSDAYS IN 2025! Join my online community for Women in Business HERE! ---------------Why I Removed Social Media from My Phone | Productivity Tips for Women in Small Business Are you feeling overwhelmed by social media? In this episode, I share why I made the bold decision to remove all social media apps from my phone—and how it ha…
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Ever feel like social media is taking up way too much of your time? Managing posts, engaging with followers, and tracking analytics can feel like a full-time job, but the right marketing tools for small businesses can change that. In this episode, I’m sharing the best social media content planning and automation tools to help you work smarter, not …
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Technology can help you move your business forward, but when you are already pressed for time, and your budget doesn’t allow for too many additional expenditures, you may not know where you should turn next. There are many options when you start to look into technology, but knowing what the top performers are can help you narrow down your search fo…
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In this episode of Savvy Marketing for Small Business, we break down How to Run a Successful Marketing Campaign from Start to Finish in easy-to-follow steps. From setting clear goals and knowing your audience to crafting a compelling message and tracking your results – you’ll learn the essential building blocks to create a campaign that works. Plus…
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Are you ready to transform your business with the power of predictable income? In this episode of Time to Thrive, host Bethany Meadows sits down with Stu McLaren, a leading expert in membership-based business models and the creator of The Tribe Experience. Stu shares his inspiring journey from a service-based entrepreneur to building thriving membe…
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Using Your Strengths to Transition from Employee to Solopreneur with Dr. Brian Grossman In this insightful episode, I revisit an inspiring talk by Dr. Brian Grossman from my Shift Live-a-thon event held in April 2024. Brian, who initially approached me while seeking employment, has transformed into a successful solopreneur, inspired in part by my g…
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Do you ever think about the endless opportunities you have available to you in your life? Not only do you need to be aware of these opportunities, but if it is truly something you want in your life, you need to make sure you are taking action on them. There is an abundance of opportunities in life. Ready to start being more aware of the opportuniti…
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What’s in your business tool box? What I mean by that is what do you use to promote your business? In this episode of Stop the Scroll, we’re sharing our essential marketing tools to enhance your strategy without the overwhelm. We’re also talking about the importance of not just using what works best for you but also the importance of regular audits…
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You S.O.B.s (small owned businesses) have asked us if we think Meta Verified is worth the money, so we tested it out! We paid for one month of Meta Verified and had quite the experience. Learn why we absolutely do NOT believe in Meta Verified, why it's a waste of your money, and which other marketing initiatives are worth your time over this. If yo…
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How to Increase Your Revenue Without Finding New Customers Welcome to Grow My Business, the podcast for women in small business who are ready to ditch the hustle and grow with real sales and strategy. Today, we’re celebrating episode 60—thank you for being part of this journey! In This Episode: 🔹 Exciting Announcement: My beta sales course is HERE!…
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Ever wish your followers would do more than just like your posts? What if they became your biggest cheerleaders, sharing your content, recommending your business, and showing up regularly because they feel like they’re part of something bigger? In this episode, we’re talking all about building an online community that actually helps your business g…
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Whether you are thinking about starting a new business or you currently have a business, you may be experiencing excuses and fears that are holding you back from moving forward. Starting a business or expanding your existing business can be scary. There are many risks that you, as a business owner, take on, but no matter where you are in your busin…
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In this episode, I sit down with Michelle Gruening —personal growth coach, adventurer, and the woman who traded expectations for elevation (literally, she climbed Kilimanjaro!). We talk about the power of giving yourself permission to make your own rules in life and business instead of blindly following the ones handed to you. Michelle shares how s…
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What is the LinkedIn SSI (Social Selling Index)? Why should I care about my LinkedIn SSI? How is the LinkedIn SSI score calculated? What are the four categories that make up the LinkedIn SSI, and how many points are possible in each? What does "Establish your Professional Brand" mean in the context of LinkedIn SSI? How can I "Find the Right People"…
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We all know it is healthy to set boundaries in our lives, but have you ever wondered if you were truly setting a boundary or if you were using a boundary to avoid something in your life? There are times when we are feeling resentment or frustration in our lives and it’s important to understand the difference between if you are setting a healthy bou…
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How do you show up when it feels like your life is a dumpster fire? Legit, it’s a question I hear often from clients who just…sometimes don’t want to show up because they feel like it’s hard to “sell” themselves when they may be dealing with other ish in their lives. I get that. That was my January. In this episode of "Stop the Scroll," we’re chatt…
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Send us a text Most businesses focus so much on acquiring new customers that they forget the goldmine sitting right in front of them—their existing customers. Growth doesn’t always mean chasing new leads; sometimes, it’s about deepening the relationships you already have. In this episode, we scrabble around into the Power of One Customer—how a sing…
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We've made it to 100 episodes of this podcast!!! 💯🎉 Thank you so much to our listeners for tuning in every week for marketing news, tips, and tricks designed to help small business owners. This week we are taking a trip down memory lane. Vivian and I each talk about 3 different episodes of this podcast that we LOVE, why we love the episodes, AND wh…
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NEW EPISODES ON THURSDAYS _________________ After publishing this episode on Feb. 20, 2025, I'm excited to announce that starting Feb. 26, 2025 that I am an affiliate partner with NiceJob.com. We've use their services since September 2023 and we can't tell you how much this service has helped our local service based business grow. It's the best $75…
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Not sure if Facebook and Instagram ads are worth the money? I hear you! In this episode, I’m breaking down exactly how to run social media ads without wasting your budget, even if you only have $5 a day to spend! You'll learn: Why social media ads work (even for small businesses!) 4 simple steps to create your first ad How to target the right audie…
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As a business owner, you’ve more than likely heard about how important it is to review your financial statements. When most business owners think about their financial statements, they think about their income statement or their profit and loss report. It’s essential to keep an eye on this report, but what you may be missing is how critical it is t…
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Keeping Accounting Records Up-to-Date for Easier Tax Prep with Michelle Carley Where do we even get started with this process? What do we need to know about our accounting records as it relates to getting things ready for tax prep? What advice would you give to someone who's just getting started? What about somebody who's already well established, …
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The Power of Testimonials – Using Social Proof to Build Trust In this episode, we’re diving into one of the most powerful (yet underused) marketing tools—testimonials! People trust people more than they trust businesses, which makes social proof essential for building credibility, reducing buyer hesitation, and increasing sales. I’ll walk you throu…
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In this insightful episode of Time to Thrive, host Bethany Meadows sits down with Kim Johnson, an executive leadership consultant, master mindset coach, and bestselling author of The Emotional Dilemma of Leadership. Kim shares her expertise on the critical role emotions play in leadership and offers practical strategies for mastering emotional inte…
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Is your goal to create more happiness in your life? So many of us are on the search for happiness that we forget about so many of the other emotions that allow us to be the person we are. They allow us to grow and gain a different perspective on life. They allow us to expand and experience our feelings on a much deeper level. If you’ve been thinkin…
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Tired of the content hamster wheel? You're not alone! As entrepreneurs, we often find ourselves overwhelmed by the constant demand to create new content. In this episode, we’re talking about how to work smarter, not harder, by revitalizing our existing content. When we repurpose our content, we maximize our marketing efforts without continuously ch…
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Send us a text Struggling to convert leads into paying customers? A high-converting marketing funnel is the backbone of any successful business, helping you attract the right audience, nurture leads, and drive consistent sales. In this video, I'll walk you through the exact process of building a results-driven sales funnel that works on autopilot. …
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We landed our first client—now what?! In this episode, we dive into the challenge of writing our first proposal and realizing that what we want to create isn’t always what the client actually needs. Learning to mold our services to fit their vision is a game-changer, and we’re figuring it out as we go. Here’s what we cover: 📝 The highs and lows of …
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If you are burnt out from social media, or simply want to expand your marketing strategy past social media marketing - this is the episode for you. Marketing is so much more than social media, and there are so many effective strategies to help you grow your small business - both free and paid. Vivian and I talk about different marketing strategies …
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NEW EPISODES PUBLISH ON THURSDAYS! Join my women in business online community here! ----------------- Networking can feel intimidating, but it’s essential for business growth! In this episode, Dr. Lindsay Fletcher shares three simple yet powerful networking strategies to help small business owners build strong connections, increase referrals, and g…
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Feeling like social media is just another thing on your never-ending to-do list? I hear you! But what if I told you that Instagram Reels could be the easiest (and most fun) way to boost your small business marketing, connect with more customers, and drive real results? In this episode, I’m breaking down exactly how to use Instagram Reels to build b…
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When you are doing the bookkeeping for your business, or maybe you are doing bookkeeping for multiple clients, the one thing you don’t want to hold you back from moving forward is having a transaction that you are unsure about how to record. If you are like most people, you’ll let this one transaction derail you and keep you stuck, especially if yo…
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In this episode, I chat with Theresa Lacesa, a seasoned business owner who’s mastered the art of planning ahead to achieve intentional success. We dive deep into why planning on purpose is essential for thriving in business and life, and how it can make all the difference between chaos and clarity. Theresa shares her best strategies for effective p…
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Are you a fellow podcaster? If so, I recommend you review your podcast data and stats for the past year. Your data can be used to help create benchmarks as well as to help you assess your podcasting progress. In this episode, recorded on Sunday, January 19th, 2025, I reflect on my podcast's achievements over 2024. I discuss the importance of assess…
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We live in a world with more distractions than ever before. We have our phones with us almost 24/7, and they alert us and pop up notifications all the time. You may have kids who are constantly asking you for something, or you might be looking at that long list of things to do that causes you to always think about what you are doing next in your li…
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Are you relying too much on social media to grow your business? What would you do if your favorite platform disappeared overnight? This year, a big theme among businesses - large and small alike - is how to diversify our marketing strategies. One of the easiest and most cost-effective ways to do this is by having a robust email marketing strategy. …
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