Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode. W ...
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Improve Member Retention with Podcast Marketing (with Jamie Kennedy): Episode 530
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Are you looking for a unique and effective way to market your gym, attract new members and retain members and staff? Podcasting is the answer. In this episode, we chat with podcast producer Jamie Kennedy, exploring how gyms can leverage podcasts to build community, increase member and staff retention, and position themselves as thought leaders in t…
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Shaping the Future and Lobbying for Change in the Fitness Industry: Episode 529
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As a gym owner, you're constantly striving to grow your business and provide the best possible experience for your members. But did you know that joining a national fitness association can significantly impact your bottom line, including member and staff retention? Key Takeaways: - The importance of advocacy: Discover how industry associations are …
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How to Improve Fitness Business Profitability, Lead Generation and Retention: Episode 528
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Fitness Business Podcast is back! Version 3.0 kicks off with an episode to knock your (gym) socks off. Are you struggling to increase your fitness business's bottom line? This episode of the Fitness Business Podcast reveals five proven strategies that can help you boost profits and take your business to the next level. Key Takeaways: - Maximize lea…
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Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin…
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continue reading
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527 Navigating the Blue Ocean: The Power of Endings and Other Business Lessons with JT Tamsett
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The Fitness Business Podcast is ending after 8 years and 527 shows, but we are leaving you with a thought-provoking episode. There is no easy business, and the fitness business certainly can present its challenges. But fortunately, our industry is filled with industry leaders willing to share their knowledge and advice. Today's episode is filled wi…
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526 The Value Proposition for Connected Fitness with Echelon Fitness
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Lou Lentine believes connected fitness is here to stay, as it offers convenience and affordability for people who may not have time to go to the gym. Echelon Fitness is constantly innovating and has several new products launching, including treadmills, ellipticals, a stair climber, and partnerships with Disney and Advent Health. Summary: Join Sarah…
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525 Tim Keightley: Lessons of a Fitness LIFEtime "Live It Fully Everyday"
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The passion that fills today's episode is inspiring. Tim Keightley has dedicated his professional career to making a difference in the fitness industry. His journey is incredible and worth a listen as he shares what he has learned along the way. From his time in the British Royal Marines to his leadership roles in fitness clubs, Tim provides valuab…
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524 Mastering the Art of Selling Personal Training with Anthony Amen
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Learn how to take your personal training business to new heights with Anthony Amen, the owner and visionary behind Redefine Fitness in New York. Anthony shares his expertise in selling personal training. He emphasizes the importance of knowing how to sell to help more people and make a difference in their lives. He discusses the steps to take befor…
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523 Terry Blachek: How to Build a Dream Team for Your Fitness Business
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Terry Blachek, CEO and owner of Austin Fitness Group, LLC, which operates 133 Orangetheory studios across Texas, Arizona, and Kansas, shares his insights on building a dream team and cultivating a successful and productive work environment. Terry Blachek is a seasoned leader and entrepreneur with extensive experience in the fitness industry. He has…
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522 The ChatGPT Revolution & Simplifying Your Life with Donna McGeorge
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Donna McGeorge joins the Fitness Business podcast to discuss the power of ChatGPT (also known as Charlie) in improving productivity. ChatGPT is a language model that can generate written content based on a vast amount of data it has been trained on. Donna explains that ChatGPT can be a valuable tool for fitness business owners in various aspects of…
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521 The Value Proposition for Going Global with FIT Summit
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Join Sarah Pellegrino as she speaks with Ross Campbell, CEO of FIT Summit, all the way in Singapore for September’s Value Proposition episode. FIT Summit is a global, business network for the health, fitness and wellness industry, with a focus on the Asia-Pacific market. FIT manages many business networks and events and produces exclusive business …
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520 4 Step Process for Handling Customer Complaints with Hank Ebeling
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Hank Ebeling is the founder and owner of H4 Training. He is passionate about helping small businesses transform their customer service and elevate their customers' experience. Hank is the author of the book "Crushing the Competition with Service" and has created an online course called "Superhero Service Super Profits" to help businesses deliver ou…
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519 Mastering the Instagram Algorithm with Joanne Hernon
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Discover the secrets to mastering the Instagram algorithm and boosting your business! Tune in to the latest episode of the Fitness Business podcast to learn from social media maven Joanne Hernan. Joanne Hernan has over 17 years of experience working with Instagram and other social media platforms. She is known for her expertise in mastering the Ins…
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518 Thinking Ahead Roundtable: The Prospects of AI, AR and VR and the Potential Impact on the Fitness Industry
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Jason Stolwell leads a roundtable discussion with three expert guests on the prospects of artificial intelligence (AI), artificial reality (AR), and virtual reality (VR) in the fitness industry. The guests discuss the potential impact of these technologies and where fitness businesses should make strategic capital investments in the next three to f…
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517 Chad Bryant: 30 Days to Make a New Employee Soar
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Are you struggling to find highly engaged employees for your fitness business? Discover the key to building a high-performance team in your fitness business. Learn how to identify and attract the right candidates from workplace culture expert Chad Bryant. Chad Bryant, owner of CWB Workplace Culture Consulting Company and Fitness Director at Raintre…
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516 Will Guidara: Unreasonable Hospitality in the Fitness Industry
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Hospitality isn't just for restaurants. Learn how to create unforgettable experiences for your customers and build loyalty in your fitness business. Will Guidara, author of "Unreasonable Hospitality" and former co-owner of Eleven Madison Park, shares his insights on hospitality and how it can be applied to the fitness industry. He emphasizes the im…
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515 The Value Proposition for the Fitness Industry Suppliers Association
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Join Sarah Pellegrino as she speaks with Sal Pellegrino & Chris Torggler on the history of the Fitness Industry Suppliers Association, how they connect great products with great people, upcoming events, and their visions for a successful 2024 & beyond! Join Sal Pellegrino and Chris Torggler on The Value Proposition for the Fitness Industry Supplier…
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514 Brick by Brick: Steps to a Successful Fitness Business with Landon Burningham
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Landon Burningham, a multi-fitness club owner, joins the Fitness Business Podcast to discuss the importance of mastering the fundamentals of business. Landon's fitness business success has come from mastering the fundamentals with constancy, and using these fundamentals to build a deep rooted foundation that can weather the ebbs and flows of busine…
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513 Sydnie and Zack Whitmer: CycleBar Owners Make Money from Theme Based Classes
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Looking for a great way to pick up some surplus income plus improve retention while picking up some new members? Take a listen to how Sydnie and Zack Whitmer have successfully perfected fee-based theme classes and off-site classes. The numbers don't lie, and they have been crushing it out of the park. Wait until you hear about their journey, and mo…
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512 Current Fitness Industry Challenges with JT
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Elevate your fitness business with industry guru Justin Tamsett! Get ready for explosive insights, trends, and strategies to dominate the game. In this show, you'll hear about: Getting the right people by being an employer of choice Power of social media, not sales media We are still a sales business, but we can be better Sharpen the soft skills of…
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511 Podcasting to Grow Your Business with Kelly Smith
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Build your credibility and authority in your fitness niche with podcasting. Kelly Smith, the host of the "Mindful in Minutes" podcast, shares her insights on how podcasting can help build credibility and authority in your fitness business. Learn how to create a deeper connection, through podcasting, that will directly have a positive effect on your…
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510 Nikki Rausch: Successful Strategies for Relationship Sales
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Are you ready to make more money? By listening to today's podcast, you will learn what to say and how to say it to up level your influence and income. The small tips in this episode are guaranteed to change your sales approach. Get contact information and more show notes here: https://fitnessbusinesspodcast.com/510 Nikki Rausch is the CEO of Sales …
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509 The Value Proposition for Igniting Your Passion
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Join Sarah Pellegrino as she speaks with Mel Tempest, 20+ year fitness business operator and organizer of the Ignite Fitness Business Event taking place September 14, 2023! Hear what’s unique about this Australian event and why YOU need to attend! Show Summary: Calling all Melbourne fitness business professionals – are you ready for the Ignite Fitn…
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508 Steph Tuss: Holding Your Team Accountable: Creating a Culture of Accountability in Your Business
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Steph Tuss, CEO of Life Is Now, joins the Fitness Business Podcast to discuss the importance of accountability in teams. She emphasizes the need for a clear vision communicated to the team, as well as agreed-upon measures of success. Tuss believes accountability should be a collaborative process, with leaders supporting their team members in achiev…
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507 The Latest Design Trends for Gyms with Rudy Fabiano
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How have you prepared your facility's design to meet changing user expectations? According to today's guest, more dedicated space for recovery, member entrance and lobby areas are just a few of the top trends in club renovations. This episode is like a free design consultation from Rudiy Fabiano one of the top club designers in the industry. Listen…
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506 Gender in the Gym: Women's Approach to Health and Fitness
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Attention gym owners! Are you truly aware of women's distinct desires and preferences regarding fitness and wellness? Extensive research indicates their needs often differ from men in the same age group. As a gym owner, unlocking the obstacles that prevent women from joining your establishment will open up a vast untapped market. Discover invaluabl…
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505: The Future of Fitness Is In Exercise Modification
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Natalie Carey is a fitness expert who believes that exercise modification and inclusivity for all bodies is the key to financial success in the fitness industry. In this episode of the Fitness Business podcast, Natalie shares her insights on how to incorporate exercise modification into your business model. Natalie discusses the importance of exerc…
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504: John Briggs: Avoiding Burnout in the Workplace
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Today, you'll feel refreshed as you learn how to prevent workplace burnout by creating a healthy environment, not only for your employees, but also for yourself. Listen along as our industry expert, John Briggs, author and founder of InciteTax gives advice on how to get energized while increasing productivity. Show notes: https://fitnessbusinesspod…
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503 Thinking Ahead: Moving the Fitness Industry Through Education and Advocacy
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In this interview, Chris Craytor discusses the Phit Act, which allows individuals to use their health savings accounts or flexible spending accounts for fitness-related expenses. He explains the importance of the Phit Act for promoting physical activity, and the challenges in getting it passed in Congress. Chris also shares his insights on the fitn…
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502 Gender in the Gym: Men's Approach to Fitness and Health
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Dr. Sarah Marion is a fitness industry expert with a new study titled "Gender in the Gym." In this two-part series, she discusses the research findings for men and women. In this episode, she delivers the research findings for men, which include the fitness barriers for men, the fitness habits of men, and what men are looking for in a fitness facil…
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501 Wellness Programs for Revenue, Retention, and Results with Lindsay Vastola
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Looking for a way to improve your revenue? Offering a signature wellness program may be the perfect addition to your list of services. Lindsay Vastola delivers an episode filled with amazing advice on how your signature wellness program will result in revenue, retention and most importantly success! Lindsay Vastola is the founder of MOMENTUM 365, a…
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500 Hapana: The Inspiring Journey of a Fitness Platform's Transformation
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Jarron Aizen is the founder and CEO of Hapana, a studio and club management software company that helps automate operations, increase revenue, and nurture client relations. Recently, Hapana underwent a re-branding process, transforming the company from One Fit Stop to Hapana. Jarron recounts the journey of this transformation, noting that it wasn't…
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499 Hosting and Planning Fitness Retreats with Lauren George
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Ever think about organizing a fitness retreat? Lauren George provides the key components needed to organize, host and successfully market an amazing fitness adventure with your friends, members or clients. Fitness retreats are a perfect way to help your participants re-establish their healthy habits, love for fitness, and most importantly, return f…
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498 Body Language to Be Camera and Stage Ready with Sharlene Lynch
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Body language is the nonverbal signals used to communicate. In a professional setting like an interview, the way you carry yourself tells the interviewer a lot about your personality. Sharlene Lynch is a Body Language expert with over 30 years experience in coaching and psychology. Sharlene is a regular on the speaking circuit and is obsessed with …
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497 What's Happening At CrossFit With New CEO Don Faul
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Don Faul, the CEO of CrossFit, is passionate about harnessing the power of community for fitness. In this interview, JT talks with Don about the hugely popular CrossFit Games, which are so beloved among fans, and what he plans to bring to the table as CrossFit's newest leader. CrossFit delivers a top-tier fitness experience for all loyal devotees. …
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496 Music Licensing Laws All Fit Pros MUST Know with Denise Imbesi
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Music licensing has been a barrier that many fitness professionals have had to navigate. But with all the music laws, it’s hard to ensure you are following the rules, so you don’t not end up in music infringement jail. We sought out the best in the industry to update you on the guidelines, so you can continue to inspire your classes through musical…
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495 Stay Ahead of the Competition with Bodymapp's Revolutionary 3D Body Scanning App
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Dipra Ray, the co-founder and CEO of Bodymapp, a 3D body scanning company, is on the cutting edge to revolutionize how people monitor their health and fitness in the comfort of their own home. We go in-depth with Dipra on how he co-founded Bodymapp with two high school friends from his native New Zealand, and why he and WE believe Bodymapp's mobile…
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494 Cut Out the Guesswork: Strategies to Avoid Random Acts of Marketing with Debbie Oster
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R.A.M. (random acts of marketing) is a catchy phrase Debbie Oster warns all marketing directors to steer clear from. It's easy to throw ideas out there and hope that one of them sticks, but this form of marketing is setting your business up for failure. In this episode, Debbie guides you to success by preaching how important it is to have a marketi…
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493 Recapping the Highlights of IHRSA 2023 with Allison Flatley
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Did you attend IHRSA 2023 or miss this year’s conference? Well, don’t worry, because Allison Flatley and I will recap the highlights of the biggest trade shows this industry has to offer. Listen along as we share a few ah ha moments and a few laughs today laughs on the Fitness Business Podcast. Full show notes and transcript: https://fitnessbusines…
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492 Brad Ritter: Build Your Personal Grit for Fitness Business Success!
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When Brad Ritter hit a crossroads in life, he knew drastic action was needed. He decided to take the plunge into Kokoro Camp - a boot camp-style training inspired by Navy Seal Hell Week and known as the toughest civilian experience around. After graduating in 2015, he wanted to use his newfound resilience to help others gain control over their live…
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491 Anne Mahlum: Boutique Fitness Forecast & Trends for 2023
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Staying ahead of the curve is a must for any fitness boutique business, and Anne Mahlum knows how to navigate these waters better than anyone. As an entrepreneur and philanthropist, she's able to look into the future of this ever-changing industry, so you can keep your plan up-to-date with the latest trends. Don't miss out on her expert advice that…
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490 Building Community For Fitness Business Success with Cameron Falloon
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Cameron Falloon is a success story for gym and fitness businesses everywhere. Through his own experiences, he has learned that building a strong community and focused use of technology are the keys to longevity. He speaks from experience. After creating an online fitness tribe gathering around his brand with regular challenges, sociable activities …
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489 How to Get Your Emails Opened with Jay Schwedelson
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Unlock the secrets to email success! Jay Schwedelson can show you all the hottest ways to get your members excited about engaging with your campaigns. With so many emails in our daily lives, it's important that yours stands out - which is why adding a few special characters here and there could skyrocket open rates by 20-40%. Invest 30 minutes toda…
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488 Reena Vokoun: Women Leading the Fitness Industry
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This episode celebrates female fitness professionals who are blazing a trail towards progress! Reena Vokoun, CEO & Founder of Passion Fit, LLC ignites an inspirational spark with her words, encouraging female warriors to make their mark in the fitness industry. She passionately speaks of gender equity and highlights how essential it is for women to…
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487 Thinking Ahead: Building Your Employer Brand
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The average job applicant looks at 16 job opportunities in every job search. The workplace has changed, and it's not going back to the way it was. Richard Hadden, co-author of the Contented Cows Leadership book series, explores the benefits of building an employer brand for recruiting and retaining top talent in the post-pandemic workplace. Learn h…
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486 How to Use Video to Tell Your Story with Mason Bendewald
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Mason Bendewald has helped build top fitness companies and coached trainers to become on-camera fitness stars. If you can spark imagination with the foundations of a well-told story, you will get people to turn their heads in your direction, instead of yawning and ignoring you. So how do you do that? This episode will teach you step by step to beco…
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485 ISSA Announces Exciting New Certifications, Acquisitions, & Recruitment Solutions
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ISSA has seen rapid growth in recent months, launching new certifications and acquiring new ventures. They offer three custom health coaching programs, launched the Yoga 200 program, the only full online yoga course approved by the Yoga Alliance, and recently acquired the Functional Aging Institute and Revolution Running. Additionally, they have a …
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484 Jenn Kuehn: What is Happening with Group Fitness
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Calling all group fitness instructors...this episode is the state of the union address for Group Fitness! Jenn delivers the latest trends in group fitness, as well as the current industry benchmarks around group fitness participation. It's a fun episode, but isn't that one of the secret ingredients that makes group fitness so special? Full show not…
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483 Current Affairs in the Fitness Industry with Anthony Vennare from Fitt Insider
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Welcome to the Industry Current Affairs show by the Fitness Business Podcast. Our guest is Anthony Vennare, cofounder of Fitt Insider and Fitt Capital. Anthony has his finger on the pulse of the industry, and we'll hear what he sees and hears from industry statistics to perspectives on industry development. Anthony is a lifelong athlete, strength c…
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482 The Value Proposition for Being a WARRIOR
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Are you a fitness business operator whose group fitness schedule could use a little refresh? Are you a fitness business operator still recovering financially from the pandemic? If you answered yes to one or both of those questions, you have come to the right place – WARRIOR could be just the ‘edgy’ programming to help your health club reinvent itse…
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