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#29 - How to Cultivate Real Connections with Your Dream Clients (Sneak Peek)
Manage episode 437927287 series 3553662
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Your "Dream Client" is a whole lot more than just another potential sale.
They are the kind of person who really gets you, loves what you do and would rave about you to a friend - but also, working with them brings YOU a sense of true fulfillment and joy.
They're out there, and today we'll talk a little bit about what it means to cultivate an authentic relationship with your future clients.
Module 3 of Mindset to Market is all about honing in on that ideal client relationship and getting to know your customers in a way that makes "selling" more like having a good friend over for coffee.
When you know your people well, and can truly relate to their struggles, it's easy to share your solution in a way that's not sleezy or sales-y. You can just be YOU and they can just be THEM and together you can grow and change.
Sounds too good to be true? I can promise you it's not.
Marketing doesn't have to be icky. When you know who your Dream Client is and you can speak to them, it becomes joyful and fun!
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