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530. Why + How to Engage Gen Z in Your Mission - Duyen Spigelman, Kathryn Baccash, and Alyssa Boger (NMS Replay)
Manage episode 414306729 series 2843954
Meet Duyen, Kathryn and Alyssa. These three brilliant experts are flexing what Gen Z is bringing to their organizations in the best way. Gen Z is rising to become the most heartwired, active generation the world's ever seen. And they know how to get loud, mobilize, and get active in their communities around causes that align with their values. Nonprofits stand to gain immensely from the value Gen Z brings to the table: digital-first mindset, passion for social impact and purpose-driven initiatives, interactive engagement style, expertise in creating and consuming short-form content, and their unwavering commitment to authenticity 📱Tune in to this Nonprofit Marketing Summit replay about this rising group of do-gooders. They could be the key to unlocking the movement your mission is waiting to launch🚀
💡Learn
- Gen Z's motivations + where they hang out
- How to build a Gen Z donor base
- How TWLOHA + The Trevor Project respectively use Gen Z influencers and unique offerings to expand their message + impact
Today’s Guests
- Duyen Spigelman, Senior Philanthropy Manager, Digital Giving & Campaigns, The Trevor Project
- Kathryn Baccash, Head of Communications + Digital Marketing, TWLOHA
- Alyssa Boger, Executive Vice President, Client Experience, Allegiance Group and Pursuant
For more information + episode details visit: weareforgood.com/episode/530.
Join us on Oct 10th for ImpactUp: PAUSE - a day for social impact leaders to find power in the pause and talk about our mental health together.
Join us as we gather virtually by day to start convos + by evening take them back into local meetups around the world. Join us (it’s free!) on Oct. 10 (World Mental Health Day!) Take a PAUSE with us.
Register for free today at weareforgood.com/impactup
Become a Member of the Impact Uprising
If you liked this conversation, you’ll love what’s happening inside our premium membership + community - become a member of the Impact Uprising today.
Get access to a fully searchable library of content, community, private podcast and more. Go to impactuprising.com/join - meet friends and get unstuck today.
Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter
章
1. Engaging Gen Z in Nonprofits (00:00:00)
2. Engaging Gen Z for Nonprofits (00:07:34)
3. Gen Z Influencer Marketing Connection (00:20:10)
4. Successful Event Driving Advocacy Strategies (00:27:33)
5. Empowering Gen Z Advocacy and Engagement (00:30:30)
6. Engaging Gen Z in Advocacy (00:34:32)
578 つのエピソード
Manage episode 414306729 series 2843954
Meet Duyen, Kathryn and Alyssa. These three brilliant experts are flexing what Gen Z is bringing to their organizations in the best way. Gen Z is rising to become the most heartwired, active generation the world's ever seen. And they know how to get loud, mobilize, and get active in their communities around causes that align with their values. Nonprofits stand to gain immensely from the value Gen Z brings to the table: digital-first mindset, passion for social impact and purpose-driven initiatives, interactive engagement style, expertise in creating and consuming short-form content, and their unwavering commitment to authenticity 📱Tune in to this Nonprofit Marketing Summit replay about this rising group of do-gooders. They could be the key to unlocking the movement your mission is waiting to launch🚀
💡Learn
- Gen Z's motivations + where they hang out
- How to build a Gen Z donor base
- How TWLOHA + The Trevor Project respectively use Gen Z influencers and unique offerings to expand their message + impact
Today’s Guests
- Duyen Spigelman, Senior Philanthropy Manager, Digital Giving & Campaigns, The Trevor Project
- Kathryn Baccash, Head of Communications + Digital Marketing, TWLOHA
- Alyssa Boger, Executive Vice President, Client Experience, Allegiance Group and Pursuant
For more information + episode details visit: weareforgood.com/episode/530.
Join us on Oct 10th for ImpactUp: PAUSE - a day for social impact leaders to find power in the pause and talk about our mental health together.
Join us as we gather virtually by day to start convos + by evening take them back into local meetups around the world. Join us (it’s free!) on Oct. 10 (World Mental Health Day!) Take a PAUSE with us.
Register for free today at weareforgood.com/impactup
Become a Member of the Impact Uprising
If you liked this conversation, you’ll love what’s happening inside our premium membership + community - become a member of the Impact Uprising today.
Get access to a fully searchable library of content, community, private podcast and more. Go to impactuprising.com/join - meet friends and get unstuck today.
Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter
章
1. Engaging Gen Z in Nonprofits (00:00:00)
2. Engaging Gen Z for Nonprofits (00:07:34)
3. Gen Z Influencer Marketing Connection (00:20:10)
4. Successful Event Driving Advocacy Strategies (00:27:33)
5. Empowering Gen Z Advocacy and Engagement (00:30:30)
6. Engaging Gen Z in Advocacy (00:34:32)
578 つのエピソード
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