The Overlooked Potential of Salespeople aged 50+

The True Sales Podcast: Selling with Honesty, Consistency & Confidence

Did you know that, by 2050, there will be 2 billion people across the globe over 60 years of age; that's double the current number. In the UK alone, 31 million will be over 50 by 2041.
When you look at the demographics and then consider the workforce challenges we face, we must reconnect the missing link between the workforce over 50 and the potential they offer the workplace.
Join host, Paul Owen, as he discusses this issue with his guest, Simon Long, Growth Director of 55 Redefined. Simon has enjoyed 3 decades of business triumphs in several industries: from drinks with Diageo to Formula 1, Simon has enjoyed success in many markets yet, upon hitting his mid-50s, he faced a common challenge of finding a new role in an increasingly youth-obsessed job market.

In this episode, Simon explains that demographic change means we have to change the way in which we build our business teams of the future. There are fewer younger workers, we’re living longer and we have talent shortages – that means we all have a problem.
Tune in to hear Simon explain the benefits of employing a diverse workforce that welcomes older workers; the way in which 50+ employees are 200% better than workers in their 20s; and the benefits offered to the world of sales in particular by employing people with years of life experience.

If you'd like to get in touch with Simon direct, you can find him on LinkedIn (https://www.linkedin.com/in/simon-r-long/). If you'd like to find out more about his employer, 55 Redefined, the link to their website is shown below along with other similar companies that might be able to help.
55 Redefined - https://55redefined.co/
Other companies offering similar help:
Brave Starts - https://www.bravestarts.com/
Pro-Age - https://www.proage.org/
Bridge of Hope Careers - https://www.bridgeofhope.careers/
Whether you're an older worker looking for new direction and support or an employer who recognises the benefits offered by a diverse workforce that welcomes experience, we hope you enjoy the podcast and learn one or two things to help you.

Thanks for listening!
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