Insights into the world of horse photography

The Pet Photographers Club

If the horse world intrigues you.. But you’re not quite sure about offering equine portraits, do not miss this episode with two of the world's most respected equine photographers, Emily Hancock and Hannah Freeland of Training Barn.

We discussed if and how a pet photographer can also offer horse photography but then we went well and truly beyond that. We chatted about marketing and why shooting competitions was the opposite of helpful for Hannah trying to book equine portraits. We chatted safety and horse behavior.

And then in the members half of this interview Emily gave us an insight into the world of creating and selling art in the traditional sense. She also shared her experience working with a marketing firm for both her portraits and her fine art work, as well as how she sells her fine art work to interior designers.

Hannah shared exactly how she books great clients through referrals, and why clients would fly her to the other side of the world and pay £30k+ for portraits.

WHAT WE COVERED:

• Can you successfully offer equine photography alongside pet photography or is it it’s own niche?
• Why being an equine competition photographer isn’t the type of exposure that helps you grow your business
• Safely offering horse portraits

IN THE MEMBERS-ONLY EXTENDED EPISODE

• Transitioning from equine portraits to equine art
• Hiring a marketing team
• Working with an agent for art commissions
• How to find 20k clients
• How Hannah booked overseas clients
• Why clients would pay 30k+ for a photoshoot

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