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Why are we so stressed & overwhelmed? Why do we have clear & compelling goals but fail to reach them? How can we want to change so desperately yet make choices that keep us from that change? Because we keep focusing on the habits we want instead of building the skill of consistency that allows us to achieve them. Consistency is a skill. It's a superpower. It isn't one-size-fits all. It unlocks any door and makes every goal achievable. A more effective, realistic approach starts here.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Everyday Life Balance Show
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コンテンツは Pascale Gibon によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Pascale Gibon またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Enjoy, inspiring and motivating weekly interviews with today's true experts in their field on wellness, personal development, life fulfilment, success and happiness as well as insights from your host; the Amazon #1 bestselling author Pascale Gibon. "This is an invitation to you to transform your life one step at a time. Say yes!"
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109 つのエピソード
#Balance #Happiness #Innerpeace #Lifebalance #Lifefulfillment #Lifetransformation #Personaldevelopment #Personalgrowth #Spiritualgrowth #Successmindset #Successprinciples #Wellness #Pascale Gibon #Self-Improvement #Lifeskills #Lifesuccess #Pascalegibonpodcast #Lifeimprovement #Selfhelp #Podcasting Education
The Everyday Life Balance Show
updated
すべての項目を再生済み/未再生としてマークする
Manage series 1459573
コンテンツは Pascale Gibon によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Pascale Gibon またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Enjoy, inspiring and motivating weekly interviews with today's true experts in their field on wellness, personal development, life fulfilment, success and happiness as well as insights from your host; the Amazon #1 bestselling author Pascale Gibon. "This is an invitation to you to transform your life one step at a time. Say yes!"
…
continue reading
109 つのエピソード
#Balance #Happiness #Innerpeace #Lifebalance #Lifefulfillment #Lifetransformation #Personaldevelopment #Personalgrowth #Spiritualgrowth #Successmindset #Successprinciples #Wellness #Pascale Gibon #Self-Improvement #Lifeskills #Lifesuccess #Pascalegibonpodcast #Lifeimprovement #Selfhelp #Podcasting Education
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The Everyday Life Balance Showに似ているもの
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