47: Anton Cardenas - It's Okay To Fail


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If you're going to play sports, you must put in the work and overcome many challenges to be at the top of your game. Even at the top of your game, you will still sometimes fail, but that didn't stop Anton Cardenas. His sports background taught him to have grit and overcome challenges which propelled him to become the rockstar salesperson he is today.

Anton details his professional journey and how going to community college and sports, including ice hockey and rugby, heavily influenced his personality and work ethic. He knows that he has to step out of his comfort zone in order to improve his game, both on the field and on the phones.

Anton’s advice to new SDRs, instead of chasing instant success, enjoy the process of learning and don't be afraid of experiencing failure. Taking the time to slow down and understand the importance of really listening to your customer will set you apart from the others.

Listen in to this week's episode of Tech Sales Is For Hustlers, while Marc and Chris reconnect with former memoryBlue SDR Anton Cardenas and learn first hand the two ways to face defeat and how to smoothly make the transition from SDR to AE!

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