34: Kellen Robideau - The Robi-do's and Robi-don'ts of Sales

Tech Sales is for Hustlers

One of memoryBlue alum Kellen Robideau’s favorite memories is when three coworkers dressed up as him for Halloween.

“I always want to introduce myself and make new friends … so I wanted to be that fun guy that people enjoyed being around,” Kellen says. Doing so earned him his nickname “Fun Guy Kellen” — which three coworkers dressed up as. “I was like, ‘Are you guys me?’ I was so shook.”

After graduating college with a degree in advertising and public relations in 2017, Kellen started his career as an Account Sales Manager at AroundCampus Group, a media company that sells planners, guides and books for college students. At first, Kellen had no idea how to sell planners — but then he realized it wasn’t that different from his old retail job at Scheels.

Later on, he became a Sales Development Representative with us here at memoryBlue, where Kellen had to adapt from the door-to-door sales format to cold calls.

“I never stopped cold calling,” Kellen says. “[It’s] how I sharpen my skills, because if I ever lose that, I know that my next role won't be as good.”

On this episode of Tech Sales is for Hustlers, Kellen discusses how he got comfortable calling rather than relying on emails to contact clients, how he got over his initial desire to give up when sales got hard and why it’s vital to set short-term, realistic goals.