Episode 238: Bridging the Gap Between Marketing and First Purchase

fitSpot Guru

What We Cover In This Episode:

• The number one benefit from a marketing perspective that a studio will gain when signing up with LenzVU [1:16]

• How you can enable your automation from Day One with LenzVU [2:48]

• What Afi says is the biggest standout feature for the platform [7:38]

• The ways in which LenzVU’s AI-driven marketing tools cater to the specific needs of studio owners [11:44]

• A closer look at how LenzVU works in tandem with fitDEGREE [14:28]

• The important role that personalized communication plays in moving clients from awareness to purchase [16:32]

• How to use the platform to increase conversions through tools that identify all engagement interactions [19:44]

• Some of the common challenges that fitness studios are facing in converting their leads to customers [22:14]

• A final note on personalizing your AI-automated interactions using LenzVU [24:53]

Quotes:

“The benefit of having LenzVu integrated into a great platform like fitDEGREE allows for the studios to have a complete end-to-end understanding of the clients.” [Afi, 15:05]

“Having an understanding of what brought them into the studio in the first place and continuing to actually ensure that they are still meeting those objectives is crucial.” [23:30]

“There is a lot of capability and flexibility that we provide within our platform to allow for the studios to thrive.” [29:09]

LINKS:

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