Episode 43: The one about car-sharing, with Enterprise Mobility and MILES Mobility

Ride: The Urban Mobility Podcast

GUESTS: Oz Choudhri, Enterprise Mobility and Oliver Mackprang, MILES Mobility
ABOUT THIS EPISODE
As regular listeners know, RIDE is not an automotive podcast. However, this episode is all about cars.
We all know the story: despite growing congestion on our roads, cars spend something like 95% of the day parked.
They’re also expensive to run and own. Indeed, for many people a car is famously the second-largest financial commitment after their house or home.
So what if we could use cars when we need them, leaving the ownership to someone else, that someone else being a car club or a car-sharing operator happy to assume the responsibility for the total cost of ownership of these high value assets.
In this episode of RIDE, we look at a clear example of usership rather than ownership, with two experts in car-sharing: Oz Choudhri, head of mobility solutions at Enterprise Mobility, and Oliver Mackprang, CEO of Berlin-based MILES Mobility.
In this episode we discuss:

• The differences between car club, car sharing, leasing, and rental
• The challenges and opportunities of free floating and station-based or back-to-base models
• How car sharing fits into the wider mobility ecosystem
• Why car-sharing may be an attractive option for businesses, taking away the burden of fleet management, and helping with metrics such as corporate social responsibility (CSR) and environment, social and governance (ESG).

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