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Episode 193: Nexite’s Breakthrough Innovation
Manage episode 426073055 series 2829840
コンテンツは Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Robin Lewis and Shelley E. Kohan, Robin Lewis, and Shelley E. Kohan またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Data rules in the ecommerce digital world but is more challenging to collect in the physical world. But tracking millions of pieces of merchandise across your store floors so your customers and staff can find any product in real-time is now a reality. Unified commerce is here.
Join Shelley E. Kohan and special guest Ronit Eliav, Chief Marketing Officer of Nexite as they discuss how virtual apparel tracking maps with real-time data lets your merchandise seamlessly tell you their entire life story -- from the factory floor to their final destination in the customers’ closet.
The win/win? A deeper emotional connection with the customer through trusted, transparent intelligence.
For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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