The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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コンテンツは Jan Richardson and Global Results Communications によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Jan Richardson and Global Results Communications またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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PR at the Speed of Startups with Michael Stern
Manage episode 426912219 series 3237790
コンテンツは Jan Richardson and Global Results Communications によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Jan Richardson and Global Results Communications またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Michael Stern is the CEO and founder of HeadStart, a PR and communications agency focused on amplifying innovative and impact-driven voices. Before going into PR, Michael was an executive producer in local news and is a three-time founder, having started companies in sports media and betting research. Here, he explains the unique PR needs of startups and why he's not a big fan of guaranteed media.
Key Takeaways:
- Why startups need PR that moves quickly
- The problems with guaranteed media
- How Michael moved from news to PR
Episode Timeline:
1:10 Tod asks Michael for betting advice
2:45 How Michael transitioned from news to PR
4:15 The mental anguish of keeping up with headlines
5:15 Why Michael decided to get into the startup space
6:45 PR agencies for startups must be nimble
7:45 Media training for startups
9:00 The importance of selling emotion
11:45 Why is the PR industry behind the times?
15:00 Headstart is built on speed
17:00 Michael is skeptical of guaranteed media
20:00 Michael's favorite success stories
23:30 The importance of going against the grain
This episode’s guest:
• Michael Stern on LinkedIn
Subscribe and leave a 5-star review:
https://pod.link/1496390646
Contact Us!
Hosted on Acast. See acast.com/privacy for more information.
239 つのエピソード
シェア
Manage episode 426912219 series 3237790
コンテンツは Jan Richardson and Global Results Communications によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Jan Richardson and Global Results Communications またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Michael Stern is the CEO and founder of HeadStart, a PR and communications agency focused on amplifying innovative and impact-driven voices. Before going into PR, Michael was an executive producer in local news and is a three-time founder, having started companies in sports media and betting research. Here, he explains the unique PR needs of startups and why he's not a big fan of guaranteed media.
Key Takeaways:
- Why startups need PR that moves quickly
- The problems with guaranteed media
- How Michael moved from news to PR
Episode Timeline:
1:10 Tod asks Michael for betting advice
2:45 How Michael transitioned from news to PR
4:15 The mental anguish of keeping up with headlines
5:15 Why Michael decided to get into the startup space
6:45 PR agencies for startups must be nimble
7:45 Media training for startups
9:00 The importance of selling emotion
11:45 Why is the PR industry behind the times?
15:00 Headstart is built on speed
17:00 Michael is skeptical of guaranteed media
20:00 Michael's favorite success stories
23:30 The importance of going against the grain
This episode’s guest:
• Michael Stern on LinkedIn
Subscribe and leave a 5-star review:
https://pod.link/1496390646
Contact Us!
Hosted on Acast. See acast.com/privacy for more information.
239 つのエピソード
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PR 360に似ているもの
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…
continue reading
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…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
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continue reading
DISQO’s podcast features the brightest minds fueling product teams. Subscribe to learn how product management and strategy are being driven by putting customer experience (CX) front and center. Learn more and subscribe at tipm.feedbackloop.com
…
continue reading
Entrepreneurship and business techniques and tips you won't learn in business school.
…
continue reading
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continue reading
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Player FMアプリでオフラインにしPlayer FMう！
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