The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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コンテンツは Stacey Kehoe によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Stacey Kehoe またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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Player FM -ポッドキャストアプリ
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Which Metrics Should I Be Tracking?
Manage episode 268493225 series 2445988
コンテンツは Stacey Kehoe によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Stacey Kehoe またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
In today's episode, Stacey walks you through the 9 marketing metrics you should be measuring for success.
Simply knowing your page views and click-throughs is not enough; isolated data points might go down well in status meetings, but they can't really tell you if you're getting a good ROI from your marketing spend.
But what, exactly, should you be measuring?
- Sales Revenue
- Cost Per Lead
- Customer Lifetime Value
- Traffic-to-Lead Ratio
- Lead-to-Customer Ratio
- Landing Page Conversion Rates
- Organic Traffic
- Social Media Traffic (and Conversion Rates)
- Mobile Traffic, Leads and Conversion Rates
Connect with Stacey Kehoe:
Review on iTunes
Connect with Stacey Kehoe on LinkedIn
Visit the Get Online Book Website
Purchase the Get Online Book on Amazon
Take the Digital Marketing Test
Could your digital marketing perform better?
37 つのエピソード
シェア
Manage episode 268493225 series 2445988
コンテンツは Stacey Kehoe によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Stacey Kehoe またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
In today's episode, Stacey walks you through the 9 marketing metrics you should be measuring for success.
Simply knowing your page views and click-throughs is not enough; isolated data points might go down well in status meetings, but they can't really tell you if you're getting a good ROI from your marketing spend.
But what, exactly, should you be measuring?
- Sales Revenue
- Cost Per Lead
- Customer Lifetime Value
- Traffic-to-Lead Ratio
- Lead-to-Customer Ratio
- Landing Page Conversion Rates
- Organic Traffic
- Social Media Traffic (and Conversion Rates)
- Mobile Traffic, Leads and Conversion Rates
Connect with Stacey Kehoe:
Review on iTunes
Connect with Stacey Kehoe on LinkedIn
Visit the Get Online Book Website
Purchase the Get Online Book on Amazon
Take the Digital Marketing Test
Could your digital marketing perform better?
37 つのエピソード
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Player FMは今からすぐに楽しめるために高品質のポッドキャストをウェブでスキャンしています。 これは最高のポッドキャストアプリで、Android、iPhone、そしてWebで動作します。 全ての端末で購読を同期するためにサインアップしてください。
Get Online with Stacey Kehoeに似ているもの
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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continue reading
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…
continue reading
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…
continue reading
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…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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Player FM -ポッドキャストアプリ
Player FMアプリでオフラインにしPlayer FMう！
Player FMアプリでオフラインにしPlayer FMう！
