B2B appointment setting - worst advice ever (09)
Manage episode 450220555 series 3589895
Should you research a company before B2B cold calling for a sales appointment or discovery call? Most sales reps and sales managers would say, of course. But on this episode I’ll offer a contrarian opinion and say that is the worst advice ever in b2b appointment setting land. I'll tell you why.
11 つのエピソード