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コンテンツは Erin Sparks によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Erin Sparks またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal
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561 | News from the EDGE | Week of 1.9.2023

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Manage episode 352217557 series 1336046
コンテンツは Erin Sparks によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Erin Sparks またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal

We cover the MOST important digital marketing news of the week: which is better, Ring Dings or Ding Dongs - seriously?

Erin, Mordy, and Greg Finn of Marketing O’Clock take on some great articles from Search Engine Land and Martech in regard to search engine marketing this week. Yup - Mordy had nothing to do. The serious part of the show, though: is Google changing how it defines what you opted into AFTER you approved of a Google Ads Recommendation? Is this really what we’re seeing?

And yes, we conduct a blind taste test in the studio with those chocolatey wonders….as well as Ring Dings (grin).

Special thanks to our new title sponsor of the show, SE Ranking. Check out their special giveaway to the EDGE audience!

News from the EDGE:

[00:03:27] Changing the Recommendations AFTER You Have Opted In? Really - Come on, Google Ads!

[00:14:33] Ring Dings vs. Ding Dongs

[00:16:09] New Title Sponsor: SE Ranking

Take the SE Ranking Checklist Challenge!Receive a one-month Pro 1000 subscription for completing this challenge when you go to https://edgeofthewebradio.com/seranking and send a screenshot of these completed steps:

  1. Create a project, add at least 5 keywords;
  2. Find 5 competitors via the Competitive Research tool and add them to the “My Competitors” section;
  3. Run a website audit and show what issue you are going to fix;
  4. Do a backlink check and upload your backlinks to the Backlink Monitoring tool;
  5. Optimize one page using the Content Marketing tool.

One Edge Listener Will Get A Full Year Business Package. We’ll Announce That On Our Feb 10th Podcast! A $2,500 Value!

[00:18:51] Local Search Is Showing More And More Spam And Fake Reviews, And Google Can’t Keep Up

[00:26:05] EDGE of the Web Sponsor: edgeofthewebradio.com/inlinks

[00:26:42] Top (3) GA4 features to help you find that lost data from UA

Barry Blast from Search Engine Roundtable:

[00:35:41] Google: Helpful Content Update & Link Spam Update Can Take Another Week Or Two To Complete - Link

[00:35:51] Dentists Now Can Use Google Local Service Ads - Link

[00:37:02] Team Member, Chad Pollitt, Participates in a Blind Taste Test: Ring Dings vs Ding Dongs!

[00:38:31] Report: Microsoft Bing To Add OpenAI's ChatGPT Feature - Link

Thanks to our sponsors!

SE Ranking: https://edgeofthewebradio.com/seranking

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

Twitter: @ErinSparks Twitter: @MordyOberstein Twitter: @TheMann00 Twitter: @EDGEWebRadio

#StandwithUkraine edgeofthewebradio.com/ukraine

  continue reading

758 つのエピソード

Artwork
iconシェア
 
Manage episode 352217557 series 1336046
コンテンツは Erin Sparks によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Erin Sparks またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal

We cover the MOST important digital marketing news of the week: which is better, Ring Dings or Ding Dongs - seriously?

Erin, Mordy, and Greg Finn of Marketing O’Clock take on some great articles from Search Engine Land and Martech in regard to search engine marketing this week. Yup - Mordy had nothing to do. The serious part of the show, though: is Google changing how it defines what you opted into AFTER you approved of a Google Ads Recommendation? Is this really what we’re seeing?

And yes, we conduct a blind taste test in the studio with those chocolatey wonders….as well as Ring Dings (grin).

Special thanks to our new title sponsor of the show, SE Ranking. Check out their special giveaway to the EDGE audience!

News from the EDGE:

[00:03:27] Changing the Recommendations AFTER You Have Opted In? Really - Come on, Google Ads!

[00:14:33] Ring Dings vs. Ding Dongs

[00:16:09] New Title Sponsor: SE Ranking

Take the SE Ranking Checklist Challenge!Receive a one-month Pro 1000 subscription for completing this challenge when you go to https://edgeofthewebradio.com/seranking and send a screenshot of these completed steps:

  1. Create a project, add at least 5 keywords;
  2. Find 5 competitors via the Competitive Research tool and add them to the “My Competitors” section;
  3. Run a website audit and show what issue you are going to fix;
  4. Do a backlink check and upload your backlinks to the Backlink Monitoring tool;
  5. Optimize one page using the Content Marketing tool.

One Edge Listener Will Get A Full Year Business Package. We’ll Announce That On Our Feb 10th Podcast! A $2,500 Value!

[00:18:51] Local Search Is Showing More And More Spam And Fake Reviews, And Google Can’t Keep Up

[00:26:05] EDGE of the Web Sponsor: edgeofthewebradio.com/inlinks

[00:26:42] Top (3) GA4 features to help you find that lost data from UA

Barry Blast from Search Engine Roundtable:

[00:35:41] Google: Helpful Content Update & Link Spam Update Can Take Another Week Or Two To Complete - Link

[00:35:51] Dentists Now Can Use Google Local Service Ads - Link

[00:37:02] Team Member, Chad Pollitt, Participates in a Blind Taste Test: Ring Dings vs Ding Dongs!

[00:38:31] Report: Microsoft Bing To Add OpenAI's ChatGPT Feature - Link

Thanks to our sponsors!

SE Ranking: https://edgeofthewebradio.com/seranking

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

Twitter: @ErinSparks Twitter: @MordyOberstein Twitter: @TheMann00 Twitter: @EDGEWebRadio

#StandwithUkraine edgeofthewebradio.com/ukraine

  continue reading

758 つのエピソード

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