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The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategi ...
 
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show series
 
Need some new and innovative ways to engage and grow your audience via an interactive cross-platform digital adventure? On today’s episode, host Mark de Grasse sits down to chat with Lauren Petrullo, CEO of Mongoose Marketing, about a recent campaign for “poop containment” her company ran successfully last month. The 10-day campaign for client Beau…
 
Most people agree that video is an incredible marketing tool, yet so many businesses and agencies can’t seem to get over the hurdle and just do it. Why is that? On today’s episode, host Mark de Grasse sits down with Uzair Kharawala, founder of SF Digital Studios, to talk about his 100 Video Challenge. The challenge is to upload a video a day to mul…
 
If you’re a business owner or digital marketer who’s been putting off creating IG reels, it’s time to jump on that train. On today’s episode, host Mark de Grasse sits down with Meta’s Lauren Posada and Genie Alfonzo who work on the business marketing team for Instagram, helping businesses see the value of their products and solutions. The team is s…
 
What if niching way down is the key to your agency ramping way up? On today’s episode, host Mark de Grasse sits down with EJ Saunders, founder of Blaze Digital Solutions, to talk about how he has grown his agency by narrowing down his avatar. Blaze Digital focuses on the outdoor industry—the hunting space in particular. He has quickly become the go…
 
The key to becoming successful and famous is catching a cultural wave just as it’s getting started, riding it hard, then jumping to the next one. Easy, right? On today’s episode, host Mandy McEwen sits down with her friend Matt Johnson—agency owner, podcaster, and author—to chat about surfing the waves of culture and technology. First up, they disc…
 
We all know about repurposing podcasts and long form video for social media, but what other sources are we overlooking that are literally right in front of us? On today’s episode, host Shaina Weisinger shares a list of 9 unexpected things you should totally repurpose, but have somehow flown under your radar. This is stuff almost everybody has creat…
 
In this episode Mark De Grasse sat down with the Co-founder of DigitalMarketer, Richard Lindner. They cover what marketers absolutely must know about the relevance of Email Marketing. In brief, email marketing is NOT dying. But, it is changing. Email is still one of the most effective modes of communication to date. People trust the messages they g…
 
A constant daily reminder that we only have so many days on this planet can help you make the most of each and every one. On today’s episode, host Mark de Grasse sits down to chat with Dave Albano, a DM certified partner, elite coach, and agency owner, about productivity tips and tricks. Dave has a doomsday clock, a death calendar, that serves as a…
 
What if your entire social media calendar was already full for the entire year and you could cross it off your list? Can you imagine?? On today’s episode, host Shaina Weisinger walks us through a high-level overview of a course she created for DigitalMarketer Lab on repurposing content. If you want to do a deep dive and sign up for the course, you …
 
Have you been hesitant to leverage your own brand to build your business? Today’s guest is going to set your mind at ease. On today’s episode, host Mark de Grasse sits down with Jeff Hunter, Certified DM Partner and founder of Savage Marketer, to talk about establishing your personal brand so you can become a recognized expert in your field. In thi…
 
We’re all shaped by our childhoods—for better or for worse—and it can be fascinating to trace the path from then to now. Today’s episode is a little different from our regular interviews on the podcast. Instead of just introducing someone who’s wildly successful at what they do, we’re taking a step back to look at the story of how they got there. A…
 
You don’t need to develop a fake, pushy, extroverted sales persona to be successful; you can just be yourself. On today’s episode, host Mark de Grasse sits down with Neal Tricarico, founder and CEO of Ultimate Growth, Inc. to talk about a sales system that works for every single sales professional, introverts and extroverts alike. When Neal first g…
 
If you’re creating great content, but not creating it to scale, you’re wasting a whole lot of time, energy, and brainpower. On today’s episode, co-host Shaina Weisinger walks us through the Top 5 things content creators get wrong when it comes to content that scales. There’s a strategy to repurposing content so it covers a vast number of placements…
 
How can you avoid the biggest mistakes people commonly make when creating and promoting their courses? On today’s episode, host Mark de Grasse sits down with Marcio Santos, founder of Nerd Digital, whose goal is to help course creators scale to six figures in six months. Marcio started out as a marketing expert for hire but niched down to working e…
 
Do you know which social media platforms have the longest (and shortest) lifespans for a post? On today’s episode, host Shaina Weisinger shares some shocking stats about social media that will change the way you think about the content you post. Social media can feel impossible to keep up with due to its lightning-fast trends, changing algorithms, …
 
As a local business owner, if you’re not using Instagram to promote your business and your brand, you’re missing out on a great opportunity. On today’s episode, host Mark de Grasse sits down with Dr. Michelle Wendt, founder of Indigo Healing Acupuncture, to talk about how she leverages Instagram to promote her business locally and online. Dr. Miche…
 
Do you dream of having really awesome guests on your podcast but don’t know how to go about it? On today’s episode, host Mark de Grasse sits down with Jeremy Slate, CEO of Command Your Brand Media and host of the podcast, Create Your Own Life, to talk about leveraging a podcast to grow your brand. When Jeremy started his first podcast in 2014, he s…
 
We all know that the key to marketing is getting people to know, like, and trust us, but how do we actually pull that off in an authentic way? On today’s episode, host Mark de Grasse sits down with Jay Vics, founder of JVI Mobile Marketing and certified partner with DigitalMarketer, to talk about best methodologies for prospecting. Jay has develope…
 
Are you ready, as a digital marketer, to make the transition to the metaverse? On today’s episode, host Mark de Grasse sits down with Justin Kline, founder and president of Markerly, to talk about the basics of the metaverse and the impact it’s going to have (and is already having) on the digital marketing space. “We’re definitely reaching a new pa…
 
Social media has made tracking more complicated. If you’re only tracking quantitative data, you’re missing a very important piece of the puzzle. On today’s episode, host Mandy McEwen encourages marketers to get with the times. Ten years ago, marketing was very SEO-focused, and social media was just there to make your brand look good, not to generat…
 
People tell this entrepreneur he gives his affiliates way too much money, but he doesn’t care. On today’s episode, host Mark de Grasse sits down with Aurelien Amacker, founder of Systeme.io, a simple, affordable all-in-one business-building tool for solopreneurs. What’s unique about Systeme is that affiliate sales make up 60-70% of their revenue. A…
 
We’re truly living at a pivotal moment in history. Web3 and the metaverse are opening new doors to amazing opportunities for marketers. You’ve just got to walk through. In today’s episode, host Mandy McEwen sits down with Lisa Buyer, founder of Female Disruptors, to chat about marketing in the metaverse and transitioning from Web2 to Web3. Lisa com…
 
Want to become the celebrity CEO of your business? It’s all about building relationships, trust, and a community of fans. In today’s episode, host Mark De Grasse chats with Ramon Ray, Founder of Smart Hustle Media. Ramon’s company produces content for large brands and markets those brands to small businesses. His motto is: “ask for a smile before y…
 
If you’re trying to get the attention of C-Suite decision-makers, you’ve got to find a way to stand out, or you have zero shot at making a sale. In today’s episode, host Mandy McEwen gives you the inside scoop on getting C-level executives to notice you—and respond. Over the past decade, she has mastered this art using a one-two punch of email and …
 
If you’re intimidated and overwhelmed by NFTs, but you’re also afraid of missing out on the next big thing, you’ve come to the right place. In today’s episode, host Mandy McEwen sits down with powerhouse duo Heather Parady and Rich Cardona, co-hosts of NFTs for Newbies, the #1 NFT podcast in the world. They started the podcast a few months ago just…
 
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