Andrew Wilkie on engaging advertising, bravery and live events

Agency Dealmasters podcast

コンテンツは Nathan Anibaba によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Nathan Anibaba またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

3+ y ago 50:46

MP3•エピソードのホーム

Andrew Wilkie is a board Director at Touch Associates.

He spent around 20 years at Saatchi and Saatchi and became Managing Director at GUM the branded content division creating some breathtaking films, TV documentaries, events and music.

He started his career when advertising was still adverting, not the watered down version we have today. He started in the industry in 89 when the Berlin Wall came down and worked at the legendary Saatchi and Saatchi when it felt like nothing was impossible and you were only limited by the power of your creativity.

This is a masterclass on:

🔸 Branding

🔸 Finding a brands place in the world

🔸 Diversification due to covid

🔸 The evolution of live events in lockdowns

🔸 The importance of bravery to create truly great work

This was just just a great conversation from someone who has seen it all when it comes to branding and creative work. It was such a pleasure speaking with him. Just such a down to earth, funny and charming guy.

Enjoy the chat

200 つのエピソード

#Business #Marketing #Awardwinningagency #B2bagency #Businessdevelopment #Marketingagencygrowth #Sales #Nathan Anibaba #Entrepreneur #MBA