The CRT Loses Their Tequila Monopoly

Agave Road Trip

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7M ago 32:44

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Back in May 2021, Chava and I recorded an episode titled “The Birth and Death of the CRM.” Alberto Esteban Marina, former Director General of the NOMs for the Mexican government, had provided us with court papers that documented the end of the CRM’s monopoly on certifying Mezcal. Now Alberto’s come back to me with two court decisions documenting the end of the CRT’s monopoly on certifying Tequila. What does that mean for Tequila producers? What does it mean for Tequila drinkers? And what does it mean for Khrys Maxwell, Director of Tequila and Agave Distillates at Museum of Distilled Spirits, who has agreed to put himself in the line of fire by recording this episode of Agave Road Trip with me? You’ll have to listen to find out!

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