最高の Giraffe ポッドキャスト (2024)

1
Saturnalia and the death of Gaming 1:03:12

9h ago1:03:12

1:03:12

Welcome back! This week, after the normal Rigmarole (cars, bingo, Christmas movies); Ron takes us through the 10 steps to a good Saturnalia; Chris quit Destiny after 7 years. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/TbxA7gcUky) and follow us on Twitter, @cltr…

1
Unlocking Business Potential: The GC Index Explained with Robin Davis - Ep. 62 39:02

5d ago39:02

39:02

Unlocking Business Potential: The GC Index Explained with Robin Davis - Ep. 62 Unlock the secrets of effective team building and talent management with the Giraffes Don't Eat Steak Podcast! In this eye-opening episode, hosts Erica and Alex welcome Robin Davis, founder of Assuritivity Consulting, to explore the revolutionary GC Index. Discover how t…

1
Twitter vs. Bluesky: The Social Media Showdown - Ep.61 23:31

12d ago23:31

23:31

Twitter vs. Bluesky: The Social Media Showdown - Ep.61 Join hosts Erica and Alex as they unpack the recent shift from Twitter to Bluesky and its implications for businesses and marketers. This episode of the Giraffes Don't Eat Steak Podcast delves into the ethical considerations driving this migration, the functional differences between platforms a…

1
Home Repairs and Action Heroes 1:21:27

14d ago1:21:27

1:21:27

Welcome back! This week, after the normal Rigmarole (temperature, walking, Thanksgiving); Ron teaches us that home repairs aren’t something you cheap out on; Chris wants to know our favorite movies from 80’s and 90’s action heroes. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https…

1
The Psychology of Black Friday Shopping: Marketing Insights - Ep.60 25:32

19d ago25:32

25:32

The Psychology of Black Friday Shopping: Marketing Insights - Ep.60 Dive into the world of Black Friday marketing with hosts Erica and Alex. This episode of the Giraffes Don't Eat Steak Podcast explores the evolution of Black Friday, from a single-day event to a week-long sales extravaganza. Learn how to craft compelling offers, understand your tar…

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Global Marketing Perspectives: From Kenya to the UK - Ep. 59 24:38

26d ago24:38

24:38

Global Marketing Perspectives: From Kenya to the UK - Ep. 59 Explore the world of cross-cultural remote marketing with Laura Ayienga, a Kenyan marketer working for a UK-based company. In this eye-opening episode, Laura shares her journey from studying communications to becoming a successful international marketer. Discover the challenges and benefi…

1
Why does Aquaman suck? 1:08:53

28d ago1:08:53

1:08:53

Welcome back! This week, after the normal Rigmarole (streets, pools, centaurs, mammals, and hats); Ron wants to know if any guy wins the heat and air conditioning battle with their spouse; Chris is curious about why all classic monsters bit people. As always please like, subscribe, and share with your friends. Come join the discussions on the Disco…

1
Designing for a Sustainable Future: Insights from Becks Neale - Ep. 58 25:55

1M ago25:55

25:55

Designing for a Sustainable Future: Insights from Becks Neale - Ep. 58 Dive into the world of sustainable marketing and purpose-driven design with special guest Becks Neale. In this episode of Giraffes Don't Eat Steak, hosts Erica and Alex explore how marketing is evolving to create meaningful connections and restore balance with nature. Becks shar…

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The Art of Customer Acquisition: Strategies for New Businesses - Ep. 57 41:50

1M ago41:50

41:50

The Art of Customer Acquisition: Strategies for New Businesses - Ep. 57 Join Alex and Erica as they welcome special guest, Hedley Smith, a serial entrepreneur and web development expert, to the Giraffes Don't Eat Steak Podcast. In this insightful episode, Hedley shares his journey from leaving school to successful startup founder, offering valuable…

1
Our 100th episode of Season 2 1:11:09

1M ago1:11:09

1:11:09

Welcome back! This week, after the normal Rigmarole (gym etiquette, houses, Halloween); Ron wants to know how to enact revenge; Chris takes us through some of the crazy topics we’ve discussed over the last 9th years. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/T…

1
Mastering Web Presence: Beyond Just Having a Website - Ep. 56 45:26

2M ago45:26

45:26

Mastering Web Presence: Beyond Just Having a Website - Ep. 56 Join hosts Erica Mackay and Alex Bilney as they welcome web expert Jamie Forster to the Giraffes Don't Eat Steak podcast. In this episode, they challenge the notion that everyone needs a website and explore how to create an effective online presence. Jamie shares his journey from financi…

1
Ad Fatigue: Is It Real? Debunking Marketing Myths - Ep.55 32:23

2M ago32:23

32:23

Ad Fatigue: Is It Real? Debunking Marketing Myths - Ep.55 Dive into the world of advertising psychology with the latest episode of Giraffes Don't Eat Steak! Hosts Erica Mackay and Alex Bilney tackle the topic of ad fatigue, challenging conventional wisdom and offering fresh perspectives. Is ad fatigue a real threat to your marketing efforts, or jus…

1
Halloween Candy and Chain Restaurants 1:10:10

2M ago1:10:10

1:10:10

Welcome back! This week, after the normal Rigmarole (autumn and fruit, street names, and fire department stuff); Ron wants to know what were the worst Halloween candies; Chris takes us through some 90’s restaurant chains. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord…

1
Navigating Business Change: Strategies for Success with Ben Holloway Ep. 54 33:52

2M ago33:52

33:52

Navigating Business Change: Strategies for Success with Ben Holloway Ep. 54 Dive into the world of business transformation with Erica Mackay, Alex Bilney, and special guest Ben Holloway. This episode of the Giraffes Don't Eat Steak Podcast explores strategies for navigating organisational change, fostering effective internal communication and imple…

1
Enhancing Business Visuals: Photography Tips and Industry Trends - Ep.53 38:40

2M ago38:40

38:40

Enhancing Business Visuals: Photography Tips and Industry Trends - Ep.53 Welcome to Episode 53 of "Giraffes Don't Eat Steak," where we delve into the world of photography, marketing stories, and strategies that transform visual content into compelling brand messages. Join hosts Erica and Alex, alongside our special guest, Steven Phyall of zoomingph…

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Eating healthy and Time periods 1:12:30

2M ago1:12:30

1:12:30

Welcome back! This week, after the normal Rigmarole (pumpkin spice, candy, gaming, movies); Ron talks about the success he is seeing with a dietician and how important what foods we eat are to our health; Chris asks what time period we think would be interesting to live in. As always please like, subscribe, and share with your friends. Come join th…

1
Beyond the Visuals: How Audio Enhances Marketing Strategies Ep.52 20:58

3M ago20:58

20:58

Beyond the Visuals: How Audio Enhances Marketing Strategies Ep.52 Tune in to this episode of the Giraffes Don't Eat Steak Podcast as hosts Erica Mackay and Alex Bilney explore the fascinating world of music in marketing. Discover how the right soundtrack can elevate your brand and create lasting emotional connections with your audience. From the po…

1
Marketing Automation Mastery: Revolutionise Your Customer Journey Ep. 51 37:58

3M ago37:58

37:58

Marketing Automation Mastery: Revolutionise Your Customer Journey Unlock the secrets of marketing automation with expert John Warr from Alldigital Marketing, in this enlightening episode of the Giraffes Don't Eat Steak Podcast. Hosts Alex and Erica delve into the world of customer-centric marketing strategies that can revolutionise your business. L…

1
Trust, Links and Storytelling: Essential Marketing Lessons - Ep. 50 33:47

3M ago33:47

33:47

Trust, Links and Storytelling: Essential Marketing Lessons - Ep. 50. In this 50th episode, hosts Erica and Alex celebrate their podcast milestone by exploring essential marketing concepts through popular industry quotes. They discuss relationship building, the evolution of trust in marketing, and the power of storytelling. Key Points Discussed: 1. …

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The Marketing Continuum: From Brand Awareness to Direct Sales - Ep. 49 30:12

3M ago30:12

30:12

The Marketing Continuum: From Brand Awareness to Direct Sales - Ep. 49 In this episode, Erica and Alex discuss the balance between brand building and lead generation in marketing strategy. They explore how businesses at different stages should approach their marketing efforts and provide insights on tailoring strategies based on specific business n…

1
Sports and Dragon Age 1:03:18

3M ago1:03:18

1:03:18

Welcome back! This week, after the normal Rigmarole (pumpkin spice, candy, gaming, movies); Ron ponders if professional sports are worth it in person; Chris asks what we are hoping to see in Dragon Age: The Veilguard. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/…

1
The Sustainability Challenge: Balancing Profit and Planet in Business - Ep. 48 35:51

3M ago35:51

35:51

The Sustainability Challenge: Balancing Profit and Planet in Business In this thought-provoking episode of Giraffes Don't Eat Steak, hosts Erica and Alex explore the complexities of implementing sustainable practices in business. They discuss the challenges of balancing profitability with environmental responsibility, share practical tips for reduc…

1
Building Consumer Trust in the Age of Misinformation Ep.47 31:14

4M ago31:14

31:14

Building Consumer Trust in the Age of Misinformation Navigate the choppy waters of consumer trust with this episode of Giraffes Don't Eat Steak. Hosts Erica and Alex tackle the challenges of maintaining marketing credibility in an era of scepticism and information overload, providing practical strategies for marketers and business owners. In this e…

1
Magic pill and Sleepovers 1:05:57

4M ago1:05:57

1:05:57

Welcome back! This week, after the normal Rigmarole (fall weather, apples, donuts, pizza); Ron asks if we would take advantage of a pill that eliminates the need to exercise; Chris talks about the fun of sleepovers as a youth. As always please like, subscribe, and share with your friends. Join the discussions on the Discord Channel (https://discord…

1
Adapting to AI: Enhancing Workflows, Staying Authenticity and Ethics - E 46 41:43

4M ago41:43

41:43

Adapting to AI: Enhancing Workflows, Staying Authenticity and Ethics - E 46 In this insightful episode of Giraffes Don't Eat Steak, hosts Erica and Alex interview AI expert Tom Stanhope about leveraging artificial intelligence in business. Tom shares his journey from video production expert to AI innovator, offering practical advice on using AI too…

1
The Secret to Customer Loyalty: Creating Exceptional Experiences - Ep. 45 37:53

4M ago37:53

37:53

The Secret to Customer Loyalty: Creating Exceptional Experiences. Episode Summary In this episode of Giraffes Don't Eat Steak, hosts Erica and Alex dive into the world of customer experience. Through examples ranging from 80s pop star Tiffany's immersive concert to Virgin Atlantic's customer service, they explore what makes for exceptional customer…

1
Deadpool and Wolverine is great! (Spoilers) 1:09:51

4M ago1:09:51

1:09:51

Welcome back! This week, after the normal Rigmarole (streaming, Olympics, names, school, AI); We saw Deadpool and Wolverine (spoilers) and we talk about how Chris and technology are so far apart. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/TbxA7gcUky) and follow…

1
SEO Insights: Consistency, Accessibility and AI Impact on User Experience - Ep. 44 41:52

4M ago41:52

41:52

SEO Insights: Consistency, Accessibility, and AI Impact on User Experience - Ep. 44. Welcome back to "Giraffes Don't Eat Steak," where we bring you expert insights into the world of marketing and business success. In this episode, we have a special guest, Kelly Drewett, an SEO expert with a wealth of knowledge in website design and SEO spanning ove…

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Mastering Networking: Finding a Group For You and Building Strong Relationships - Ep. 43 48:05

5M ago48:05

48:05

Title: Master the Art of Networking with Pete Mols Description: Unlock the secrets of effective networking with expert Pete Mols in this value-packed episode of Giraffes Don't Eat Steak. Whether you're an introvert dreading your next business event or a seasoned networker looking to up your game, this episode has something for everyone. Discover: W…

1
Creepy songs and feeling dumb 1:06:24

5M ago1:06:24

1:06:24

Welcome back! This week, after the normal Rigmarole (napping, movies, gaming, college, EMS); Ron asks what is something that makes you feel stupid but is easy to use or do?; Chris runs us through some songs with some creepy lyrics. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https…

1
The Power of Tracking: Marketing Attribution Strategies for Businesses - Ep. 42 35:30

5M ago35:30

35:30

The Power of Tracking: Marketing Attribution Strategies for Businesses - Ep. 42. Welcome to "Giraffes Don't Eat Steak"! In today's episode, Erica and Alex dive into the pivotal topic of marketing attribution with special guest, Alex Shrimpton. The discussion sheds light on the crucial need for businesses to track and attribute their marketing effor…

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Ep. 41 - Mastering CRM: Implementation, Customer Retention Strategies and Data-Driven Decision Making 24:02

5M ago24:02

24:02

Ep. 41 - Mastering CRM: Implementation, Customer Retention Strategies and Data-Driven Decision Making Mastering CRM: Implementation, Customer Retention Strategies and Data-Driven Decision Making -EP. 41 In this episode of "Giraffes Don't Eat Steak," hosts Erica and Alex dive into the world of customer relationship management (CRM) systems. They dis…

1
Have we forgotten how to philosophize? 1:03:49

5M ago1:03:49

1:03:49

Welcome back! This week, after the normal Rigmarole (the heat, clothes, gaming, movies, cars); Ron asks what happened to famous artists and philosophers?; Chris asks what some of our vacation memories are. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/TbxA7gcUky) …

1
Episode 40 - Lessons in Maximising Social Media Engagement and Audience Value 23:45

5M ago23:45

23:45

Episode 40 - Lessons in Maximising Social Media Engagement and Audience Value. In this episode of Giraffes Don't Eat Steak, hosts Alex and Erica dive into the fascinating world of social media marketing, using recent UK political campaigns as a case study. They explore the surprising disconnect between ad spend and engagement, discuss the power of …

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Ep. 39 - The Power of Storytelling: Changing Perceptions and Influencing Audiences 27:40

6M ago27:40

27:40

Ep. 39 - The Power of Storytelling: Changing Perceptions and Influencing Audiences. In this episode of "Giraffes Don't Eat Steak," hosts Erica and Alex delve into the power of storytelling, sharing captivating anecdotes from their experiences as a bodyguard and a martial artist. They explore the impact of preparation in various scenarios, from winn…

1
Tax waste and This or That 1:08:29

6M ago1:08:29

1:08:29

Welcome back! This week, after the normal Rigmarole (the heat wave, racketball, running, cycling, and the Acolyte); Ron rants about the waste of tax money that is a fireman’s parade; Chris runs us through a good ole “This or That.” As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https…

1
Ep. 38 - Event-Driven Marketing: Adapting Strategies to Tap into Customer Behavioral Shifts Throughout the Year 27:12

6M ago27:12

27:12

Ep. 38 - Event-Driven Marketing: Adapting Strategies to Tap into Customer Behavioral Shifts Throughout the Year. Welcome to Giraffes Don't Eat Steak, where we serve up marketing stories, tips and insights to help you succeed in the business world. In this episode, we delve into the world of customer behaviour and the impact of events, seasons, and …

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Ep. 37 - Navigating Brand Impact and ROI: Transitioning from Personal to Business Image in Marketing 30:22

6M ago30:22

30:22

Ep. 37 - Navigating Brand Impact and ROI: Transitioning from Personal to Business Image in Marketing. Welcome back to "Giraffes Don't Eat Steak". In this episode, hosts Erica and Alex dive into the importance of measuring brand impact and tracking ROI in marketing activities. They discuss the challenges of measuring brand success and share examples…

1
Meatballs and Weird Sayings 1:04:50

6M ago1:04:50

1:04:50

Welcome back! This week, after the normal Rigmarole (dental work, insurance is scam, EMS, the Acolyte); Ron decides meatballs are awful; Chris runs us through some odd sayings from here in the USA. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/TbxA7gcUky) and foll…

1
Ep. 36 - Mapping Customer Journeys: Navigating Customer Contact Strategies in Marketing Success 20:51

6M ago20:51

20:51

Ep. 36 - Mapping Customer Journeys: Navigating Customer Contact Strategies in Marketing Success. Welcome to Giraffes Don't Eat Steak! In this episode, Erica and Alex discuss the importance of customer contact strategies in marketing. From Alex's jujitsu triumph to debating reggaeton and Justin Bieber, they dive into the critical role of customer to…

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Ep. 35 - Does Sex Still Sell? Unpacking the Impact of Using Sex in Marketing Strategies. 23:01

6M ago23:01

23:01

Ep. 35 - Does Sex Still Sell? Unpacking the Impact of Using Sex in Marketing Strategies. Welcome to Episode 35 of Giraffes Don't Eat Steak! In this episode, hosts Erica and Alex delve into an intriguing discussion about the effectiveness of using sex appeal in marketing. They explore the historical roots of sex in advertising, its impact on differe…

1
Villains and Destiny 1:04:01

7M ago1:04:01

1:04:01

Welcome back! This week, after the normal Rigmarole (dental work, fire department woes, death of movie theaters); Ron decides we need to pick which villain in Dungeons and Dragons we would be; Chris talks about the end of Destiny the game and what it has meant to him. As always please like, subscribe, and share with your friends. Come join the disc…

1
Ep. 34 - Metrics Matter: Exploring Marketing Measurements, Tools, and Industry Best Practices. 26:59

7M ago26:59

26:59

Ep. 34 - Metrics Matter: Exploring Marketing Measurements, and Industry Best Practices. Welcome to this episode of "Giraffes Don't Eat Steak," where we dive into marketing measurements with our special guest, Leonie Mitchell. In this episode, hosts Erica and Alex discuss with Leonie the importance of tracking marketing effectiveness, the challenges…

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Ep. 33 - The Art of Photography: Balancing Stock Imagery and Authentic Shots for Your Business 24:25

7M ago24:25

24:25

Ep. 33 - The Art of Photography: Balancing Stock Imagery and Authentic Shots for Your Business. In this episode of Giraffes Don't Eat Steak, hosts Erica and Alex discuss the importance of photography in branding and marketing. They share their experiences and tips for choosing a photographer, balancing stock imagery with original photos, and making…

1
Yard sales and downtime 1:04:41

7M ago1:04:41

1:04:41

Welcome Back! After a rigmarole (weather, dogs, spin class, Baldurs Gate) Ron ponders the fun of yard sales. Chris wonders if we have less downtime now that there is so much tech at our fingertips. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channel (https://discord.gg/TbxA7gcUky) and foll…

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Ep. 32 - Mastering Direct Mail: Strategies, Challenges, and Tips for Effective Marketing Campaigns 26:26

7M ago26:26

26:26

Ep. 32 - Mastering Direct Mail: Strategies, Challenges, and Tips for Effective Marketing Campaigns In this episode of "Giraffes Don't Eat Steak," hosts Erica and Alex are joined by marketing expert Bogdan Osiński to delve into the fascinating world of direct mail marketing. The trio discusses the enduring relevance of direct mail in the digital age…

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Ep.31 - Contest Strategy Unpacked: Tips for Effective Contest Planning and Execution 27:00

7M ago27:00

27:00

Contest Strategy Unpacked: Tips for Effective Contest Planning and Execution. In this episode of Giraffes Don't Eat Steak, hosts Erica and Alex dive into a lively discussion about the ins and outs of running contests for your business. With a focus on understanding the nuances and potential pitfalls of contests, they explore the importance of align…

1
Emojis and Fallout 1:06:58

7M ago1:06:58

1:06:58

Welcome back! This week, after the normal Rigmarole (pollen, Fallout, drivers); Ron makes us feel old by talking about what emojis mean and current slang; Chris watched Mad Max again, so he is wondering what kind of Apocalypse we will get. As always please like, subscribe, and share with your friends. Come join the discussions on the Discord Channe…

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Ep. 30 - The Role of Mascots in Branding: A Giraffes Don't Eat Steak Perspective 17:49

8M ago17:49

17:49

Ep. 30 - The Role of Mascots in Branding: A Giraffes Don't Eat Steak Perspective. Welcome to Episode 30 of Giraffes Don't Eat Steak! This week, Erica and Alex dive into the world of mascots and their role in marketing. They discuss the origins of famous mascots and the significance of incorporating mascots into branding strategies. Along the way, t…

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Ep. 29 - Unleashing the Potential of Internal Communication: Tips, Tools, and Best Practices for Marketers 17:06

8M ago17:06

17:06

Ep. 29 - Unleashing the Potential of Internal Communication: Tips, Tools, and Best Practices for Marketers. In this episode of Giraffes Don't Eat Steak, hosts Erica and Alex dive into the often overlooked world of internal communication in business. They discuss the importance of sharing marketing newsletters with customer-facing staff before sendi…

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