From Trial and Error to a Thriving Stylist Business with Brigitta Catinean
Manage episode 463985005 series 3565276
Do you feel stuck everywhere in your business and wonder how you can ever get to a point of thriving with six-figure earning potential? Then you’ll have a lot in common with Brigitta Catinean, a personal stylist in Canada who hit a turning point two years into her business. She felt unsure about her audience, her services, her content, and her pricing. But once she realized she had a ready-to-buy audience, she embraced sales calls and skyrocketed her confidence.
So how did she transform from that uncertainty to gaining clarity about her audience, her offers, and the skills and courage to level up? In this episode of The Six Figure Personal Stylist Podcast, you’ll hear how everything changed for Brigitta inside the Income Accelerator program. She’ll share the pivotal shifts that helped her overcome self-doubt and supercharged her marketing and confidence.
1:45 - Brigitta’s background and how she struggled with confidence in her business
7:24 - Brigitta’s headspace when she decided to reach out to me after working with other coaches
10:31 - Why Brigitta struggles with creating content plans and what surprised her most after first joining the Income Accelerator program
15:51 - How Brigitta made tweaks to improve the client experience and gained the confidence to increase her prices
19:19 - What Brigitta realized about her target audience and how that’s led to reframing her content since joining the program
24:07 - The challenge that changed the game for Brigitta and the biggest business mindset shifts she underwent as a result
29:48 - A mindset shift that increased Brigitta’s courage around the sales call experience and illustrates the difference between sales scripts vs. skills
34:00 - How the group and one-to-one elements within the program worked together beautifully for Brigitta
Mentioned In From Trial and Error to a Thriving Stylist Business with Brigitta Catinean
章
1. From Trial and Error to a Thriving Stylist Business with Brigitta Catinean (00:00:00)
2. Brigitta’s background and how she struggled with confidence in her business (00:01:45)
3. Brigitta’s headspace when she decided to reach out to me after working with other coaches (00:07:24)
4. Why Brigitta struggles with creating content plans and what surprised her most after first joining the Income Accelerator program (00:10:31)
5. How Brigitta made tweaks to improve the client experience and gained the confidence to increase her prices (00:15:51)
6. What Brigitta realized about her target audience and how that’s led to reframing her content since joining the program (00:19:19)
7. The challenge that changed the game for Brigitta and the biggest business mindset shifts she underwent as a result (00:24:07)
8. A mindset shift that increased Brigitta’s courage around the sales call experience and illustrates the difference between sales scripts vs. skills (00:29:48)
9. How the group and one-to-one elements within the program worked together beautifully for Brigitta (00:34:00)
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