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Building a Sustainable Styling Business Through Small Changes
Manage episode 462671727 series 3565276
コンテンツは Nicole Otchy - The Styling Consultancy によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Nicole Otchy - The Styling Consultancy またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
It’s easy to get stuck in an endless cycle of overhauling your business in pursuit of more profits. This doesn’t just apply to personal stylists, either; business owners across all industries can fall prey to this. But why do entrepreneurs do this, and how do you break the cycle and have sustainable growth with small changes instead of huge shifts?
In this episode of The Six Figure Personal Stylist Podcast, you’ll learn why you often feel the urge to overhaul your business and what it costs you when you do. I’ll also reveal how you can shift your approach to unlock real, sustainable growth in your styling business.
2:08 - Why business owners are constantly falling into the overhaul trap and one of the biggest (but rarely discussed) costs of regular overhauls
5:33 - How one client, on the verge of a third overhaul in four years, went from $4,000 to $8,000 a month as her baseline and skyrocketed profits during her busy periods
8:40 - How familiar brands iterated their products or positioning for more success and profitability, instead of overhauling things
15:49 - How to get started on refining your business by building on your strengths, not abandoning them
19:58 - An example of how you might be abandoning a strength in favor of something else and the importance of looking at the right things when reflecting on your results
24:04 - The mindset shift you can make today that’ll keep you energized and change the way you approach your business this year
27:08 - How you can apply this mindset shift to your clients as a transformational stylist
Mentioned In Building a Sustainable Styling Business Through Small Changes
How the Income Accelerator Program Can Elevate Your Styling Business
Transactional Styling Defined: How to Be a Successful Transactional Personal Stylist
Transformational Styling Defined: How to Be a Successful Transformational Personal Stylist
章
1. Building a Sustainable Styling Business Through Small Changes (00:00:00)
2. Why business owners are constantly falling into the overhaul trap and one of the biggest (but rarely discussed) costs of regular overhauls (00:02:08)
3. How one client, on the verge of a third overhaul in four years, went from $4,000 to $8,000 a month as her baseline and skyrocketed profits during her busy periods (00:05:33)
4. How familiar brands iterated their products or positioning for more success and profitability, instead of overhauling things (00:08:40)
5. How to get started on refining your business by building on your strengths, not abandoning them (00:15:49)
6. An example of how you might be abandoning a strength in favor of something else and the importance of looking at the right things when reflecting on your results (00:19:58)
7. The mindset shift you can make today that’ll keep you energized and change the way you approach your business this year (00:24:04)
8. How you can apply this mindset shift to your clients as a transformational stylist (00:27:08)
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