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You need to know these GTM trends (with Chris Walker)
Manage episode 455076614 series 3380698
コンテンツは Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
2025 is around the corner - and we asked Chris Walker about his predictions for the next years. Will we see more efficiency? Growth? How will AI transform teams? And much much more.
- (00:00) - Introduction
- (03:17) - Has anything changed?
- (05:03) - Understanding the Core Problems
- (07:06) - The C suite
- (12:03) - Wrong KPIs
- (14:40) - No, we aren't more efficient
- (19:00) - AI and Market Efficiency
- (22:03) - Building Customer-Centric Software
- (24:12) - The Real Cost of Software and Market Growth
- (24:52) - Predictions for Marketing Teams
- (27:03) - Challenges in AI Adoption
- (29:24) - Data's Role in AI and Marketing
- (30:37) - Future Trends and Predictions
- (34:40) - The Art and Science of Go-to-Market Strategy
- (35:56) - RevOps and Go-to-Market Operations
- (37:48) - Customer Success and Account Management
- (40:51) - Key Ingredients for Success in 2025
This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
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