Writing job adverts that attract more great candidates

The Mike Ames Recruitment Show

コンテンツは Flair Business Growth Consultancy and Mike Ames によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Flair Business Growth Consultancy and Mike Ames またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

7M ago 29:50

MP3•エピソードのホーム

Everybody has to write job ads from time to time, some more than others, but could they be better? Well, the stakes are high because we know great ads attract better candidates.

We also know that everybody’s attention span has diminished so it’s increasingly hard to attract attention.

Question: has your attention span diminished over the last few years?

In truth, the words you use have a massive effect on the stickiness of anything you write.

The same goes for blogs, long-form LinkedIn posts and even candidate profiles, but especially job adverts.

My question is: could we be better at writing them? I suspect the answer is “yes” (well, I know it is for me).

To help, we’ve invited Anna Iveson, an expert in writing ads, onto the show.

Her tips and advice can be applied to most online copy, but we are focusing in on adverts.

֍ How to grab attention

֍ Building interest in the role

֍ Increasing the chances of people responding to your ads

In these challenging times, the power of the written word is only going to increase!

53 つのエピソード

#Business #Businessgrowth #Sales #Entrepreneur #Flair Business Growth Consultancy #Mike Ames #Recruiting

Writing job adverts that attract more great candidates

The Mike Ames Recruitment Show

published 7M ago