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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Michael Knowles Show
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コンテンツは The Michael Knowles Show and The Daily Wire によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、The Michael Knowles Show and The Daily Wire またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Bask in the simple joys of being right. The Michael Knowles Show cuts through the madness of our politics and culture, analyzing the top stories of the day. Monday through Friday. If you like The Michael Knowles Show, become a Daily Wire member TODAY with promo code: KNOWLES and enjoy the exclusive benefits for 25% off at https://utm.io/ueEss
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3534 つのエピソード
すべての項目を再生済み/未再生としてマークする
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コンテンツは The Michael Knowles Show and The Daily Wire によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、The Michael Knowles Show and The Daily Wire またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Bask in the simple joys of being right. The Michael Knowles Show cuts through the madness of our politics and culture, analyzing the top stories of the day. Monday through Friday. If you like The Michael Knowles Show, become a Daily Wire member TODAY with promo code: KNOWLES and enjoy the exclusive benefits for 25% off at https://utm.io/ueEss
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3534 つのエピソード
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The Michael Knowles Show
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1 Ep. 1678 - Libs Panic! Kash Patel Takes Control of The FBI 46:12
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President Trump proposes eliminating the income tax, Kanye West reportedly relapses, and a group of transgender vegan cult members have been charged with murder. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1678 - - - DailyWire+: Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. "Identity Crisis" tells the stories the mainstream media won’t. Stream the full film now, only on DailyWire+: https://bit.ly/3C61qVU GET THE ALL-NEW YES OR NO EXPANSION PACK TODAY: https://bit.ly/41gsZ8Q - - - Today's Sponsors: Allegiance Flag Supply - Go to https://ShowAllegiance.com and you can save $35 off your complete flag set. Momentous - Ready to start living on purpose? Visit https://livemomentous.com and use code KNOWLES for 20% off your order today. - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Daily Wire Backstage Live at CPAC: The Fight, The Wins, The Future 1:12:49
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We're back in DC! Join Ben Shapiro, Matt Walsh, Michael Knowles, Andrew Klavan, and Jeremy Boreing live at CPAC for a special Daily Wire Backstage. As we mark ten years of The Daily Wire, we’ll break down the seismic cultural and political shifts that brought us to this moment—where long-standing battles are finally turning into victories. From the first weeks of Trump’s presidency to the downfall of radical leftist ideology, we’ll take on the biggest questions facing the country today, take yours, and chart the course for what’s next. - - - Today's Sponsors: Balance of Nature - Visit https://www.balanceofnature.com code BACKSTAGE for 35% off your first order + a free bottle of Fiber and Spice. Tax Network USA - For a complimentary consultation, call today at 1 (800) 958-1000 or visit https://www.TNUSA.com/DAILYWIRE Leaf Filter - Get a free estimate, free inspection, and 30% off at https://www.leaffilter.com/BACKSTAGE Thank you, 4547 Whiskey, for sponsoring this broadcast!…
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The Michael Knowles Show
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1 Ep. 1677 - Ukraine WAR Over? Trump Threatens Elections For Zelensky 42:03
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The war in Ukraine may finally come to an end, a white woman gives birth to a black baby via IVF, and Luke Skywalker gets caught with his pants down. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1677 - - - DailyWire+: Don’t just watch CPAC—be part of it LIVE with Daily Wire Backstage TONIGHT, February 20, on DailyWire+! Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. GET THE ALL-NEW YES OR NO EXPANSION PACK TODAY: https://bit.ly/41gsZ8Q - - - Today's Sponsors: Done With Debt - Start building the life you deserve! Visit https://donewithdebt.com or call 1 (888) 322-1054 and talk with one of their strategists. It’s FREE! PureTalk - Switch to PureTalk and start saving today! Visit https://PureTalk.com/KNOWLES - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Ep. 1676 - Trans Monkeys Explained in 5 Minutes 46:42
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The House Oversight Committee claims Dr. Fauci approved $241 million for transgender monkey experiments, President Trump looks to expand IVF, and an Ohio legislator proposes a ban on sex not intended for procreation. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1676 - - - DailyWire+: Don’t just watch CPAC—be part of it LIVE with Daily Wire Backstage this Thursday night, February 20, on DailyWire+! Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. - - - Today's Sponsors: Balance of Nature - Go to https://balanceofnature.com and use promo code KNOWLES for 35% off your first order PLUS get a free bottle of Fiber and Spice. Helix Sleep - Go to https://helixsleep.com/knowles for an exclusive discount. PreBorn! - Help save babies from abortion at https://preborn.com/KNOWLES - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Ep. 1675 - JD Vance Threatens Europe for Censoring Christians 48:42
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Vice President JD Vance lights up European liberals in Munich, Tom Hanks calls Trump supporters racist on SNL, and DOGE starts poking around the IRS. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1675 - - - DailyWire+: Don’t just watch CPAC—be part of it LIVE with Daily Wire Backstage this Thursday night, February 20, on DailyWire+! Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: Birch Gold - Text "KNOWLES" to 989898 or go to https://birchgold.com/knowles for your FREE copy of the Ultimate Guide for Gold in the Trump Era and FREE gold information kit. ExpressVPN - Secure your online data TODAY by visiting https://ExpressVPN.com/knowles and you can get an extra four months FREE. Stop Box USA - Get firearm security redesigned and save with BOGO the StopBox Pro AND 10% off @StopBoxUSA with code KNOWLES at https://stopboxusa.com/KNOWLES #stopboxpod #ad - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Comedian Ari Shaffir Drinks & Answers Tough Questions: YES or NO 43:45
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Comedian Ari Shaffir steps into the hot seat with Michael Knowles for a wild, no-holds-barred game of YES or NO—with stiff drinks on the line! From the toughest moral dilemmas to the most outrageous questions, nothing is off-limits. Will Ari take the easy way out, or will he face the hardest questions head-on? Watch as the conversation takes unexpected turns, filled with brutal honesty, laughs, and a few drinks along the way. - - - Today’s Sponsor: Helix - Go to https://helixsleep.com/knowles for 27% Off Sitewide + 2 Free Dream Pillows with Mattress Purchase + Free Bedding Bundle (2 Dream Pillows, Sheet Set, and Mattress Protector) with any Luxe or Elite Mattress Order.…
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The Michael Knowles Show
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1 How To Debate: Me vs. 25 LGBTQ Activists REACTION 14:16
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How do you win a debate when you’re outnumbered 25 to 1? Michael Knowles breaks down some of his most viral debate moments and reacts to his latest SURROUNDED episode, “ 1 Conservative vs. 25 LGBTQ Activists .” From heated exchanges to logical takedowns, Michael dissects the arguments, strategies, and tactics that helped him hold his ground in a high-pressure debate. What were the strongest points? Where did the activists go wrong? And how can conservatives debate more effectively in hostile environments? Michael gives his expert analysis on what it takes to win the argument, expose the contradictions, and stand firm on the truth. - - - Today’s Sponsor: Good Ranchers - Visit https://goodranchers.com and subscribe to any box using code KNOWLES to claim $25 off and your choice of free ground beef, chicken, or salmon in every order for an entire year.…
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The Michael Knowles Show
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1 Trans-Women FURIOUS At Lesbians: Michael Knowles REACTS 14:05
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Viral videos from transgender women who are frustrated that lesbian women don’t want to date them have sparked a heated debate online. Michael Knowles breaks it all down, diving into the cultural, biological, and ideological issues at play. - - - Today’s Sponsor: Hallow - Put your relationship with God first. Head over to https://hallow.com/knowles for three months free today!…
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The Michael Knowles Show
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1 Ep. 1674 - The Liberal LIES About Mass Deportations Debunked 45:56
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Democrats claim they were better at deportations, an Afghani asylum seeker drives a car into a crowd in Munich, and comedian Bill Burr says billionaires should be put down like rabid dogs. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1674 - - - DailyWire+: Our Presidents’ Day Sale starts now—get 40% off a full year of DailyWire+ with promo code DW40! https://dailywire.com/subscribe "Identity Crisis" tells the stories the mainstream media won’t. Stream the full film now, only on DailyWire+: https://bit.ly/3C61qVU Jeremy's Razors - Visit https://jeremysrazors.com to get your Precision 5 Razor + Precision 5 Razor Box today. GET THE ALL-NEW YES OR NO EXPANSION PACK TODAY: https://bit.ly/41gsZ8Q Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: Allegiance Flag Supply - Go to https://ShowAllegiance.com and you can save $35 off your complete flag set. LiveGood Supplements - Go to https://LiveGood.com/MICHAEL to save 10% on your first order. - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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A Democrat congresslady thinks the word "manufacturing" is sexist; Tulsi Gabbard is confirmed; and a prominent evangelical pastor, Rick Warren, urges Christians to be politically centrist. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1673 - - - DailyWire+: Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. GET THE ALL-NEW YES OR NO EXPANSION PACK TODAY: https://bit.ly/41gsZ8Q Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: Masa Chips - Visit https://masachips.com/discount/KNOWLES for 20% off your order. PureTalk - Switch to PureTalk and start saving today! Visit https://PureTalk.com/KNOWLES Tecovas - Point your toes west. Get 10% off at https://tecovas.com/KNOWLES when you sign up for email and texts. - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Ep. 1672 - Woke State Rep. Sterilizes Herself To OWN Trump 48:49
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A lib Michigan state representative sterilizes herself to own Trump, the Pope makes a controversial statement on immigration, and a new report suggests Ilhan Omar really did marry her brother. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1672 - - - DailyWire+: Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. "Identity Crisis" tells the stories the mainstream media won’t. Stream the full film now, only on DailyWire+: https://bit.ly/3C61qVU Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: PreBorn! - Help save babies from abortion at https://preborn.com/KNOWLES ARMRA - Receive 15% off your first order when you go to https://tryarmra.com/KNOWLES or enter code KNOWLES at checkout. ExpressVPN - Secure your online data TODAY by visiting https://ExpressVPN.com/knowles and you can get an extra four months FREE. - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Ep. 1671 - Criminal Alien Hotels? $59 Million WASTED Per Week 45:59
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FEMA spent $59 million last week on fancy hotels for illegal immigrants in NYC, the FBI discovers 2,400 JFK assassination records never provided to the review board, and a Squad member claims that President Trump's plan for Gaza amounts to genocide. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1671 - - - DailyWire+: Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. "Identity Crisis" tells the stories the mainstream media won’t. Stream the full film now, only on DailyWire+: https://bit.ly/3C61qVU Find my exclusive collection at The Candle Club: https://bit.ly/42uunWi Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: Birch Gold - Text "KNOWLES" to 989898 or go to https://birchgold.com/knowles for your FREE copy of the Ultimate Guide for Gold in the Trump Era and FREE gold information kit. Good Ranchers - Visit https://goodranchers.com and subscribe to any box using code KNOWLES to claim $25 off and your choice of free ground beef, chicken, or salmon in every order for an entire year. Public Rec - Upgrade your wardrobe instantly and save 20% off with the code MICHAEL at https://www.publicrec.com/MICHAEL #publicrecpod #sponsored - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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Leftism loses the big game, Vice President Vance encourages grace for a DOGE staffer who made edgy comments online, and Kanye West has a meltdown on X. Click here to join the member-exclusive portion of my show: https://bit.ly/4biDlri Ep.1670 - - - DailyWire+: Now is the time to join the fight. Watch the hit movies, documentaries, and series reshaping our culture. Go to https://dailywire.com/subscribe today. "Identity Crisis" tells the stories the mainstream media won’t. Stream the full film now, only on DailyWire+: https://bit.ly/3C61qVU Order your Mayflower Cigars here: https://bit.ly/3Qwwxx2 (Must be 21+ to purchase. Exclusions may apply) - - - Today's Sponsors: Balance of Nature - Go to https://balanceofnature.com and use promo code KNOWLES for 35% off your first order PLUS get a free bottle of Fiber and Spice. Home Title Lock - Go to https://hometitlelock.com and use promo code KNOWLES25 to save 25% and receive a FREE title history report to ensure you’re not already a victim! Lumen - Take the next step to improving your health: go to https://lumen.me/KNOWLES to get 20% off your Lumen. - - - Socials: Follow on Twitter: https://bit.ly/3RwKpq6 Follow on Instagram: https://bit.ly/3BqZLXA Follow on Facebook: https://bit.ly/3eEmwyg Subscribe on YouTube: https://bit.ly/3L273Ek…
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The Michael Knowles Show
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1 Catholic REVIEWS Wes Huff Vs Billy Carson DEABTE | Michael Knowles 20:07
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気に入った20:07
Michael Knowles gives his Catholic perspective on the intense debate between Wes Huff and Billy Carson. Watch as Michael breaks down the key arguments, exposes logical flaws, and highlights some of the best moments from this disastrous debate. - - - Today’s Sponsor: Hillsdale College - Go to https://hillsdale.edu/knowles to sign up for free access to over 40 online courses.…
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The Michael Knowles Show
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1 Michael Knowles Live at YAF - "Ordo Amoris: The Hierarchy of Political Love" 46:21
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気に入った46:21
Michael Knowles speaks at the YAF Freedom Conference in San Diego to discuss Vice President JD Vance's comments on the "order of love" and our obligations to faith, family, and society. Watch on DailyWire+ as Knowles equips conservatives to defeat the Left's attempts to redefine marriage, gender, and truth itself.…
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