How to Optimize High SKU Catalogs for Maximum Profit on Amazon

The Amazon Strategist Show

Join host John Cavendish and guest Mike Danford, Chief Strategy Officer at Adverio, on the new episode of The Amazon Strategist Show for an in-depth discussion on optimizing large SKU catalogs on Amazon. Discover actionable strategies for dynamic pricing, ad optimization, and catalog management that can significantly enhance profitability and efficiency.
In this episode, you'll discover:
-Effective Management of 1000+ SKUs: Streamlined strategies for handling extensive product catalogs.
-Dynamic Pricing: Tactical approaches to leverage pricing for profitability, especially during high-traffic events like Prime Day.
-Ad Optimization Tips: Best practices to enhance the performance and efficiency of large catalog ads.
-Tool Insights: An overview of Adverio’s profit/pulse system and its benefits for your Amazon strategy.
Whether you manage thousands of SKUs or are looking to scale your Amazon business, this episode offers valuable, real-world strategies without the fluff. Tune in to learn about the tools and techniques that can propel your Amazon business to new heights!
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Connect with Mike and Adverio
Website: https://www.adverio.io/
Email: [e-mail]
LinkedIn: https://www.linkedin.com/in/danfordmike/
X: https://x.com/growithadverio
Youtube: https://www.youtube.com/@growwithadverio
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Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
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Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn:

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Connect with Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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章

1. Strategies for Managing Large Catalogs (00:00:00)

2. Profitability Strategies for Large Catalogs (00:07:37)

3. Service Provider vs. In-House Decision-Making (00:13:20)