Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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コンテンツは Bryce Whitwam and Ali Kazmi によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Bryce Whitwam and Ali Kazmi またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
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Future Proofing the China Agency: Mindshare China's CEO: Ben Condit
Manage episode 400005758 series 3003211
コンテンツは Bryce Whitwam and Ali Kazmi によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Bryce Whitwam and Ali Kazmi またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Will AI become a hindrance or a revolution to Chinese media? Mindshare China CEO Ben Condit says bring it on! Condit sees AI as the answer to much of the overcomplexity in China's tech platforms, some of which require over 11 stops to book a single piece of media. Ben gives us an insider perspective of why Mindshare China is constantly recognized as one of China's largest, most successful, and awarded agencies.
1. Why is your life like a box of chocolates as China CEO? Or is it a roller coaster?
2. Map out the evolution of Mindshare China and the reason for its success.
3. How important is low cost in media pitches? Cost is not always the most important factor.
4. Are media agencies becoming digital agencies? Where's the line drawn these days?
5. How do client leaders navigate a huge relationship with the client C-suite? How do you rally an organization?
6. Where do you see Mindshare's growth opportunities?
7. Why are the big media platforms becoming so complex? Surprisingly, it's easier in China.
8. Given the complexity, where is the body of the talent coming from?
9. Why are you so excited about AI? Isn't this a bad thing for talent? What new talent will you be looking for?
10. How do you stay an expert in an international leadership role?
11. A/B Test: Partners, Economics, & Strategy & LIFE!
About Mindshare: https://www.mindshareworld.com/china
Ben Condit on LI: https://www.linkedin.com/in/benjamin-condit-4a4111/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
1. Why is your life like a box of chocolates as China CEO? Or is it a roller coaster?
2. Map out the evolution of Mindshare China and the reason for its success.
3. How important is low cost in media pitches? Cost is not always the most important factor.
4. Are media agencies becoming digital agencies? Where's the line drawn these days?
5. How do client leaders navigate a huge relationship with the client C-suite? How do you rally an organization?
6. Where do you see Mindshare's growth opportunities?
7. Why are the big media platforms becoming so complex? Surprisingly, it's easier in China.
8. Given the complexity, where is the body of the talent coming from?
9. Why are you so excited about AI? Isn't this a bad thing for talent? What new talent will you be looking for?
10. How do you stay an expert in an international leadership role?
11. A/B Test: Partners, Economics, & Strategy & LIFE!
About Mindshare: https://www.mindshareworld.com/china
Ben Condit on LI: https://www.linkedin.com/in/benjamin-condit-4a4111/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
68 つのエピソード
Future Proofing the China Agency: Mindshare China's CEO: Ben Condit
ShanghaiZhan: All Things China Marketing, Advertising, Tech & Platforms
Manage episode 400005758 series 3003211
コンテンツは Bryce Whitwam and Ali Kazmi によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Bryce Whitwam and Ali Kazmi またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Will AI become a hindrance or a revolution to Chinese media? Mindshare China CEO Ben Condit says bring it on! Condit sees AI as the answer to much of the overcomplexity in China's tech platforms, some of which require over 11 stops to book a single piece of media. Ben gives us an insider perspective of why Mindshare China is constantly recognized as one of China's largest, most successful, and awarded agencies.
1. Why is your life like a box of chocolates as China CEO? Or is it a roller coaster?
2. Map out the evolution of Mindshare China and the reason for its success.
3. How important is low cost in media pitches? Cost is not always the most important factor.
4. Are media agencies becoming digital agencies? Where's the line drawn these days?
5. How do client leaders navigate a huge relationship with the client C-suite? How do you rally an organization?
6. Where do you see Mindshare's growth opportunities?
7. Why are the big media platforms becoming so complex? Surprisingly, it's easier in China.
8. Given the complexity, where is the body of the talent coming from?
9. Why are you so excited about AI? Isn't this a bad thing for talent? What new talent will you be looking for?
10. How do you stay an expert in an international leadership role?
11. A/B Test: Partners, Economics, & Strategy & LIFE!
About Mindshare: https://www.mindshareworld.com/china
Ben Condit on LI: https://www.linkedin.com/in/benjamin-condit-4a4111/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
1. Why is your life like a box of chocolates as China CEO? Or is it a roller coaster?
2. Map out the evolution of Mindshare China and the reason for its success.
3. How important is low cost in media pitches? Cost is not always the most important factor.
4. Are media agencies becoming digital agencies? Where's the line drawn these days?
5. How do client leaders navigate a huge relationship with the client C-suite? How do you rally an organization?
6. Where do you see Mindshare's growth opportunities?
7. Why are the big media platforms becoming so complex? Surprisingly, it's easier in China.
8. Given the complexity, where is the body of the talent coming from?
9. Why are you so excited about AI? Isn't this a bad thing for talent? What new talent will you be looking for?
10. How do you stay an expert in an international leadership role?
11. A/B Test: Partners, Economics, & Strategy & LIFE!
About Mindshare: https://www.mindshareworld.com/china
Ben Condit on LI: https://www.linkedin.com/in/benjamin-condit-4a4111/
For everything ShanghaiZhan: http://zhanstation.com/
ShanghaiZhan Theme Music: by Bryce Whitwam
https://soundcloud.com/bryce-r-whitwam/bad-cough-syrup?si=cfb30a6e0c0e459da78b912bf60825ac
Bryce on Linkedin: https://www.linkedin.com/in/brycewhitwam/
Ali on Linkedin: https://www.linkedin.com/in/alikazmi/
68 つのエピソード
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