The Challenges and Benefits of Moving to Plant-Based Proteins
Manage episode 410504156 series 3559977
Combining an entrepreneurial spirit with his passion for the planet and compassion for animals, Brett Christoffel is trying to make Texas the largest plant-based protein producer in the USA while creating a company that also makes money. He discusses the health benefits to people and the planet of plant-based proteins, the manufacturing process, finding the right co-packer, handling taste testing, and the challenges in bringing snacks to the marketplace through independent retailers and Amazon.
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