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Corporate communications and using data to create better content, with Cameron Pegg
Manage episode 437579518 series 3558801
コンテンツは Lynne Testoni and Rachel Smith, Rachel Smith, and Lynne Testoni によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Lynne Testoni and Rachel Smith, Rachel Smith, and Lynne Testoni またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作物をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。
Communications professional and content strategist Cameron Pegg is Rachel & Lynne's guest this week. Cameron talks about how his time at university helped him create better stories and what his early career in corporate communications taught him.
Cameron talks about:
- The value of storytelling to create content
- Securing bylines while still at uni
- What he learned from working in radio
- Developing courses with Communication and Public Relations Australia
- How offering content strategy helps you charge more
- What data journalism means and how statistics and infographics make for better storytelling
- Working with graphic designers
Connect with Cameron on LinkedIn: https://www.linkedin.com/in/cameronpegg/
or via his website: https://cameronpegg.com.au/
Don't forget it's the last couple of weeks to buy tickets for The Content Byte Summit, where you can learn about future-proofing your freelance business, from September 12-14, 2024 in Sydney. Sign up for updates for the Summit (or snap up tickets) at our website: https://thecontentbytesummit.com.au
Find Rachel www.rachelsmith.com.au Find Lynne www.lynnetestoni.com Rachel's List www.rachelslist.com.au
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Episode edited by Marker Creative Co www.markercreative.co
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