S2E5 - Jim Banks and Kevin Gibbons Talk SEO, Brand Transition, and Financial Accountability
Manage episode 453653960 series 3540445
Today, we're joined by Kevin Gibbons, the founder of Re:signal, who shares his journey through the ups and downs of the search industry, from SEO consulting to handling major brand transitions.
We'll dive into Kevin's experiences with career changes, the challenges and pitfalls of the franchise model at Blueglass, and what he's learned from past failures.
Jim Banks and Kevin also discuss the importance of purpose and value in their work, the evolution of remote work setups, and the significance of financial accountability within a business.
Stay tuned as we explore the lessons learned from these pivotal moments and how they shaped Kevin's path forward.
Whether you're a seasoned professional or just starting in the industry, this episode is packed with insights you won't want to miss.
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