The Evolution of Shoppable Media
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Manage episode 313962258 series 2979624
This week on Retail Leader Trend Talk sponsored by Blue Chip, we discover the best brand opportunities in shoppable media. Editor Amy Baxter sits down with Erich Parker, vice president of integrated media at Blue Chip, to discuss the latest innovations, how brands can find the right platforms and what the future of shoppable media holds.
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