Ep 166: Breaking the Taboo - Catherine Balsam-Schwaber, Kindra

Positively Gotham Gal

Catherine Balsam Schwaber is the CEO of Kindra, a new direct-to-consumer company that focuses on accompanying women through menopause and breaking the taboo. Her career has spanned across the corporate media sector before diving into entrepreneurship with Kindra. We talked about the challenges of launching a feminist direct-to-consumer brand in the pandemic age, creating a new CPG category, and lessons learned along the way.