S1 Ep25: Bryan from Best Western Shares Tips to Prove Influencer Worth


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Following up after our previous episode where we talked about proving the worth of influencers, we’ve invited Bryan, associate director of brand marketing, at the Best Western in Phoenix and who is in charge of their influencer marketing program. Learn about how he got started with influencers and grew to have a whole influencer program. Find out his method for goal-setting, measurement and proving the worth of influencers.

If you have any further questions or future topic suggestions, email us at influencermarketing@relicagency.com.

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