How to be a Confident Estate Agent Without Being Aggressive

Ignite Your Estate Agency

Discover the importance of assertiveness training and how it can transform your interactions with clients and colleagues. Unlock the secrets to becoming a confident estate agent without crossing the line into aggression!

We give you techniques to maintain composure using body language, and communication styles that project confidence, ensuring you command respect and reassure clients. Learn from our hands-on experiences and training sessions that highlight the delicate balance between appearing strong-willed yet approachable.

From managing high-status client perceptions to the subtle art of leveraging your physical presence in the office, understand why assertiveness is essential for agency growth and how to foster these skills within your team.

We want to cultivate a culture of confidence and assertive leadership and this episode promises to provide actionable strategies to empower you and your team, transforming how you interact with clients and run your agency. Tune in to elevate your professionalism and IGNITE your agency's potential.

Here’s the book that Sam mentioned in the podcast:

The Charisma Myth by Olivia Fox Cabane

https://www.amazon.co.uk/Charisma-Myth-Master-Personal-Magnetism/dp/0670922870

When you’re ready here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of Ashdown Jones in Windermere on our unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [e-mail]

Ask your questions to Sam Or Phil: [e-mail] OR [e-mail]

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions please get in touch. Also, make sure you check out our upcoming events at www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Confidence and assertiveness can transform an estate agent from uncertain to commanding and trustworthy.

➡️ Balancing assertiveness is crucial to manage perceptions and interactions, especially with high-status clients.

➡️ Developing assertiveness is a gradual process involving self-awareness, training, and consistent practice.

Some great moments:

✅ “Confidence in delivery and demeanour is crucial, even beyond credentials or appearance.”

✅ “We emphasise the significance of physical presence and how one’s office setup can influence perceptions of status.”

✅ “Taking a moment to respond, slowing down the conversation, and lowering voice pitch can significantly improve assertiveness.”