Home Care Marketing: Building Partnerships with Geriatric Care Managers to Elevate Home Care Services

Home Care Marketing & Sales Mastery by Approved Senior Network®

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Discover how to forge meaningful relationships with geriatric care managers and elevate your home care business in our latest episode. Featuring insights from seasoned professionals Lisa Marsolais, Annette Ziegler, and Valerie Van Booven, we unpack the critical roles these experts play in ensuring the well-being of elderly clients. Learn from Annette's firsthand experiences about the invaluable support geriatric care managers provide, especially during complex medical and psychological situations.
This episode shines a light on the exceptional services offered by geriatric care managers, from crisis intervention to navigating transitions from hospitals to home care. With costs ranging from $150 to $300 per hour, these professionals are indispensable for families facing challenging care decisions. Understand the pivotal connections they have with elder law attorneys, social workers, and hospitals, and how these referrals can enhance the quality of care for your clients.
Connect with us as we highlight Kathy, an accomplished geriatric care manager whose dedication goes above and beyond, sometimes offering free services to her clients. We also provide creative networking tips, including themed giveaways for events like National Hydration Day and Father's Day, designed to build lasting relationships with potential referral sources. Tune in for a blend of practical advice, inspiring stories, and unique strategies to leverage partnerships in home care and geriatric care management.

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1. Home Care Marketing: Building Partnerships with Geriatric Care Managers to Elevate Home Care Services (00:00:00)

2. Collaborating With Geriatric Care Managers (00:00:11)

3. Geriatric Care Manager Referrals and Benefits (00:14:21)

4. Care Management and Home Care Partnerships (00:28:39)

5. Home Health Fairs and Networking Tips (00:41:03)