HCH Bitesize 004: Social Media Marketing with Katie Bessant

Holiday Cottage Handbook

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Welcome to HCH Bitesize – a new podcast series brought to you by Holiday Cottage Handbook and Hostfully!
This weekly show delves into various topics essential to the short-term rentals industry. Episodes feature expert guests from across the STR space who share their insights and practical advice. These industry leaders help listeners enhance their knowledge and build successful and sustainable property management businesses.
Today’s episode features Katie Bessant from The Holiday Hive. During the show, Katie shares her top five social media marketing tips for short-term rental hosts and property managers.
1:45 Market the experience
3:01 Utilise the power of collaboration
4:34 Video is powerful
6:07 Be social on social media!
7:28 Use CTAs
8:32 How engagement helps to grow your platform
9:49 The social media platforms hosts should be using
10:34 Quality or quantity?
Are you looking to streamline your operations and amaze your guests? Look no further than Hostfully! Try their top-rated property management software and award-winning digital guidebooks today. Join the thousands of satisfied property managers who trust Hostfully to grow their business: https://get.hostfully.com/46p7pafubra1
Holiday Cottage Handbook: https://www.holidaycottagehandbook.com/
Hostfully: https://get.hostfully.com/46p7pafubra1
James Varley: https://www.linkedin.com/in/jdsvarley/
Katie Bessant: https://www.linkedin.com/in/katie-bessant/
The Holiday Hive: https://theholidayhive.com/
Got a comment or interested in being a guest on the show? Email james@holidaycottagehandbook.com.