Ep.42: UNSPONSORED AS FUCK ! Business tips and tricks to building your brand
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This episode is devoted to business (ON POPULAR DEMAND) ! Ingrid shares her journey(s) with an S trials and errors, her strongest asset: Not being driven by fear of failure, being driven by fear of regret instead... She shares my tips and tricks to launch fast and adjust later, how She built her brand based on my story and building my story brand, defining her customers as the heroes of my story brand rather than situating myself as the hero... letting go of EGO in business is not to be confused with letting go of CONFIDENCE. Avoiding GURU syndrome at all cost ! Learning to liberate your customers/audience instead of entrap them in dependency. Whether you are older in a millennial world or not, avoiding leading as a boss, a collaborator or competitor with a scarcity mindset (thinking there can only be enough room for one) which nowadays causes so many successful businesses to fail... and more.what She learnt the hard way: protecting yourself and your intellectual property, having employees sign iron-clad NDAs, never relying on an employee or supplier that gives you that « irreplaceable indispensable » vibe & drawing the line in the chain of command. Most importantly and perhaps the biggest lesson: leading with humility, gratitude to your consumers & listening to consumers feedback and criticism religiously to adjust accordingly. Staying in your Lane, being innovative rather than try and steal someone’s thunder ... Notes: Follow Ingrid on Instagram at instagram.com/Ingriddelamarekenny Follow THE METHOD® Instagram.com/themethod.mc Follow our product line SIMPLY GANGSTER CHIC Instagram.com/simplygangsterchic Follow Lauryn on Instagram.com/theskinnyconfidential Listen to episode 139 of TSC podcast recording in the South of France with Michael, Lauryn & Ingrid https://tscpodcast.com/episodes/139-ingrid-de-la-mare/ Listen to Ingrid & Lauryn first episode on Pardon My French ! Episode 17 https://podcasts.apple.com/fr/podcast/pardon-my-french/id1439636271?l=en&i=1000429951664 FEATURED SMALL BUSINESSES (unsponsored) THE REKOOP (our simply Inulin retailer https://therekoop.com/blogs/news/how-to-reduce-puffiness-bloat-and-cellulite-at-home-the-411-on-lymphatic-drainage THE BOLT GIRLS BUSINESS SERVICES https://www.doubletake-lifestyle-blog.com/ SNIPPED & STYLED APPAREL https://www.snippedandstyled.com/ FOLLOW RÉMI THE CUTIE behind the brand on insta @remilub congrats to STARKLIGHT MUSIC ON the release of the single HOLDING ON on Spotify https://open.spotify.com/track/321cG7O9B6irx14fPD3utk?si=fwnjCVQGQn68hEt7AAbabA
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