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Kate Swanson, Founder and CEO of ENSEMBL
Manage episode 347722301 series 2981471
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On this episode of Facing the Giants podcast, Scott Kerr talks to Kate Swanson, founder and CEO of ENSEMBL, a direct-to-consumer super-premium cookware brand with products that feature detachable handles to optimize space. Kate discusses her journey from attorney to entrepreneur and how Ensembl's radically redesigned cookware competes with both the high-end rivals and a slew of new DTC brands. She also talks about why men have been early adopters of the brand, navigating the recent choppy waters of the DTC world, battling post-pandemic "cooking fatigue", taking a thoughtful approach to marketing, and exploring retail partners. Plus: Kate explains why she looks to Dyson for inspiration. Featuring: Kate Swanson, Founder and CEO of ENSEMBL (getensembl.com) Host: Scott Kerr, Founder & President of Silvertone Consulting About Facing the Giants podcast: Luxury entrepreneurs talk about competing with the Goliaths of the industry. Stay Connected: Twitter: @facinggiantspod, @scott_kerr, @silvertone_inc Email: scott@silvertoneconsulting.com Don't forget to subscribe, rate, and review!
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