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#138: Marketing Leadership | Proven Management Tactics to Lead High Impact Marketing Teams (with Dave Kline)
Manage episode 416708674 series 3290771
Dave is joined by Dave Kline. Dave is currently the owner of SkillScouter and Co-Founder of MGMT Accelerator. He spent 20 years leading teams sized 2 to 200 at Moody's and Bridgewater before starting his own management accelerator.
They talk about leadership and management for people who want to grow their careers and take on a leadership role. This is a useful episode for anyone in B2B marketing who is or wants to be a team leader.
Timestamps
- (00:00) - - Intro
- (06:14) - - The Secret to Success on LinkedIn
- (08:24) - - Building the Right Audience
- (13:17) - - Intentional Engagement for Network Building
- (15:39) - - The Essentials of Effective Leadership
- (17:37) - - The Power of Hiring Right
- (21:44) - - Crafting Clear Objectives and Cultural Fit
- (24:49) - - Strategic Interview Techniques and Networking
- (33:30) - - Simplify Email Campaign Planning
- (35:18) - - Revisiting and Setting Work Expectations
- (38:54) - - Taking Action to Navigate Ambiguity
- (42:16) - - Assessing Resources for Improvement
- (44:23) - - The Skill and Will Framework for Effective Recruitment
- (47:13) - - Tools and Techniques for Effective Leadership Growth
- (51:46) - - Motivating and Developing People in Business
Send guest pitches and ideas to hi@exitfive.com
Join the Exit Five Newsletter here: https://www.exitfive.com/newsletter
Check out the Exit Five job board: https://jobs.exitfive.com/
Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership
***
This episode of the Exit Five podcast is brought to you by our friends at Calendly. You’ve probably heard of Calendly. And you probably have used it to schedule meetings with people outside your company.
But did you know you can also use Calendly on your website to increase conversion and create a better hand off experience with sales?
Speed to lead is everything and that’s why B2B marketing teams today use Calendly to convert leads the moment they’re ready to talk to sales. Instead of doing the whole follow-up late dance, you can book meetings right within the forms on your website. And Calendly has the routing and integrations you need to make sure your prospects get booked with the right sales rep.
Smith.ai increased their website bookings by 26% using Calendly. And Katalon, the all-in-one test automation platform, was able to increase their conversion rate 3X using Calendly.
Join over 20 million users who count on Calendly to simplify meetings, save time and drive revenue revenue by removing the friction from your website. Visit calendly.com/exitfive to get started with a 14-day free trial.
***
Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.
- They give you unlimited podcast editing and strategy for your B2B podcast.
- Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.
- Visit hatch.fm to learn more
176 つのエピソード
Manage episode 416708674 series 3290771
Dave is joined by Dave Kline. Dave is currently the owner of SkillScouter and Co-Founder of MGMT Accelerator. He spent 20 years leading teams sized 2 to 200 at Moody's and Bridgewater before starting his own management accelerator.
They talk about leadership and management for people who want to grow their careers and take on a leadership role. This is a useful episode for anyone in B2B marketing who is or wants to be a team leader.
Timestamps
- (00:00) - - Intro
- (06:14) - - The Secret to Success on LinkedIn
- (08:24) - - Building the Right Audience
- (13:17) - - Intentional Engagement for Network Building
- (15:39) - - The Essentials of Effective Leadership
- (17:37) - - The Power of Hiring Right
- (21:44) - - Crafting Clear Objectives and Cultural Fit
- (24:49) - - Strategic Interview Techniques and Networking
- (33:30) - - Simplify Email Campaign Planning
- (35:18) - - Revisiting and Setting Work Expectations
- (38:54) - - Taking Action to Navigate Ambiguity
- (42:16) - - Assessing Resources for Improvement
- (44:23) - - The Skill and Will Framework for Effective Recruitment
- (47:13) - - Tools and Techniques for Effective Leadership Growth
- (51:46) - - Motivating and Developing People in Business
Send guest pitches and ideas to hi@exitfive.com
Join the Exit Five Newsletter here: https://www.exitfive.com/newsletter
Check out the Exit Five job board: https://jobs.exitfive.com/
Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership
***
This episode of the Exit Five podcast is brought to you by our friends at Calendly. You’ve probably heard of Calendly. And you probably have used it to schedule meetings with people outside your company.
But did you know you can also use Calendly on your website to increase conversion and create a better hand off experience with sales?
Speed to lead is everything and that’s why B2B marketing teams today use Calendly to convert leads the moment they’re ready to talk to sales. Instead of doing the whole follow-up late dance, you can book meetings right within the forms on your website. And Calendly has the routing and integrations you need to make sure your prospects get booked with the right sales rep.
Smith.ai increased their website bookings by 26% using Calendly. And Katalon, the all-in-one test automation platform, was able to increase their conversion rate 3X using Calendly.
Join over 20 million users who count on Calendly to simplify meetings, save time and drive revenue revenue by removing the friction from your website. Visit calendly.com/exitfive to get started with a 14-day free trial.
***
Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.
- They give you unlimited podcast editing and strategy for your B2B podcast.
- Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.
- Visit hatch.fm to learn more
176 つのエピソード
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