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Jenny Penich - President of North America, Influencer
Manage episode 443094712 series 2983403
In Episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Jenny Penich, North America President at global influencer marketing business, Influencer, to discuss the importance of seamlessly integrating influencers into media buys and how consistency among creatives allows ads to be more engaging.
Podcast Breakdown
00:00 - 15:05 Dance Team to Media Career
15:10 - 22:07 The Ultimate Change in Jenny’s Career
22:21 - 33:00 How Jenny Got To Influencer
33:51 - 58:09 Evolution of the Media & Influencers
110 つのエピソード
Manage episode 443094712 series 2983403
In Episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Jenny Penich, North America President at global influencer marketing business, Influencer, to discuss the importance of seamlessly integrating influencers into media buys and how consistency among creatives allows ads to be more engaging.
Podcast Breakdown
00:00 - 15:05 Dance Team to Media Career
15:10 - 22:07 The Ultimate Change in Jenny’s Career
22:21 - 33:00 How Jenny Got To Influencer
33:51 - 58:09 Evolution of the Media & Influencers
110 つのエピソード
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