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DAILY CRUNCH :: UNIQUELY CRUNCHY SPROUTED NUT SNACKS
Manage episode 424050365 series 2912858
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It all started when Diane’s sister took a trip to India over 15 years ago, where she learned about the health and taste benefits of sprouted almonds. When you soak almonds in water for a long period of time, they “sprout”. The result is easier to digest + more nutrient dense + crunchier almonds! Inspired by these health benefits + the “sprouted-nut-crunch”, Diane began sprouting almonds and then dehydrating them, as opposed to roasting them, at home. She would then flavor them with real ingredients. She loved the way they tasted, and even more, the way they made her feel. She shared her sprouted snacks with friends and family members … who were always asking for more! Laurel, her niece and a healthy food lover with plentiful experience in marketing, fell in love with the snacks. Her interest was piqued. After doing some market research and going to Natural Products Expo West, Laurel and Diane realized sprouted snacks were truly unique from snacks already on the market. For the health-conscious consumer, a tasty + crunchy sprouted nut snack made with all real ingredients, no oil, and no added sugars would be a dream come true. Co-founder and CEO Laurel Orley joins Justin to discuss this fast-growing snack brand!
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