Player FMアプリでオフラインにしPlayer FMう!
Stingray SVP Steve Jones on radio's appeal for a greater share of the federal ad spend
Manage episode 403880262 series 1260176
The federal government spent more than $86 million on advertising during fiscal 2022-23. 71% of that was with digital media, including nearly $14 million that went to social platforms like Facebook, Instagram and TikTok. Just 14% or $2.68 million was radio ad time.
Steve Jones, Senior Vice-President of Brands & Content for Stingray Radio, returns to Broadcast Dialogue - The Podcast as Stingray and a coalition of 20 independent broadcasters - including Pattison Media, Vista Radio, Evanov Communications, Acadia Broadcasting and others - join forces in an appeal for a greater share of the federal ad spend to go to local media.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
257 つのエピソード
Manage episode 403880262 series 1260176
The federal government spent more than $86 million on advertising during fiscal 2022-23. 71% of that was with digital media, including nearly $14 million that went to social platforms like Facebook, Instagram and TikTok. Just 14% or $2.68 million was radio ad time.
Steve Jones, Senior Vice-President of Brands & Content for Stingray Radio, returns to Broadcast Dialogue - The Podcast as Stingray and a coalition of 20 independent broadcasters - including Pattison Media, Vista Radio, Evanov Communications, Acadia Broadcasting and others - join forces in an appeal for a greater share of the federal ad spend to go to local media.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
257 つのエピソード
كل الحلقات
×プレーヤーFMへようこそ!
Player FMは今からすぐに楽しめるために高品質のポッドキャストをウェブでスキャンしています。 これは最高のポッドキャストアプリで、Android、iPhone、そしてWebで動作します。 全ての端末で購読を同期するためにサインアップしてください。